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Conde Nast offers advertisers tablet metrics

Nick Batten — Fri, 25 May 2012 11:30:00 GMT

Conde Nast is to provide advertisers with ad-specific metrics for its UK tablet editions, from June 2012 issues onwards.

Hunt lobbied Cameron on News Corp's behalf

Maisie McCabe — Fri, 25 May 2012 09:35:00 GMT

Culture secretary Jeremy Hunt made private representations to prime minister David Cameron on behalf of News Corporation's bid for BSkyB in the weeks before being handed responsibility for the merger, it has emerged.

RAB launches planning and creativity tools

Daniel Farey-Jones — Wed, 23 May 2012 11:00:00 GMT

The Radio Advertising Bureau has launched two new tools aimed at helping advertisers, media agencies and creative agencies get more from the medium.

RAB celebrates 20 years of championing commercial radio

Arif Durrani and Ben Hall — Wed, 23 May 2012 08:30:00 GMT

The success of commercial radio is a testament to the industry's drive and innovation, propelled in no small part by the Radio Advertising Bureau (RAB), which celebrates its 20th anniversary today.

Media360: Spotify preaches the gospel of music

Daniel Farey-Jones — Tue, 22 May 2012 11:20:00 GMT

Media360 delegates who thought they were in for just another presentation from Spotify got a surprise when the London Community Gospel Choir led them through a 20-minute singalong.

Media360: The Week's commercial leader talks about adapting to the iPad

Arif Durrani — Tue, 22 May 2012 08:30:00 GMT

It's been six months since Dennis Publishing launched an iPad version of its newsweekly, The Week, and the publisher's head of advertising, David Weeks, shares the challenges and learnings so far.

Gardeners' World magazine prepares scratch-and-sniff edition

Nick Batten — Tue, 22 May 2012 08:00:00 GMT

Immediate Media is to publish a special scratch-and-sniff edition of its monthly title Gardeners World on Friday (25 May).

Newspaper Marketing Agency relaunches as Newsworks amid 'need to think differently'

Arif Durrani — Mon, 21 May 2012 00:06:00 GMT

The Newspaper Marketing Agency, the organisation that has promoted the strengths of the national press sector to advertisers since 2003, has re-launched today as Newsworks, a move said to recognise that "the old language of press or paper doesn't fit any more".

Media360: Zeebox is social media app to watch says MEC's Fletcher

John Reynolds — Thu, 17 May 2012 15:00:00 GMT

Zeebox, the app that combines real-time viewing with social networking, is one of the key emerging media technologies and will be a "big" hit in the media market, while data will play an increasingly important role in media executives' lives.

Sony partners Blinkx to expand video content

Matthew Chapman — Wed, 16 May 2012 16:35:00 GMT

Sony has partnered with video search engine Blinkx to give users of its internet-enabled home entertainment devices easy access to high quality video content.