Media Week RSS Feed

MediaCom partners with InMobi to develop mobile campaigns

Arif Durrani — Fri, 25 May 2012 12:25:00 GMT

MediaCom has formed a partnership with the independent mobile advertising network, InMobi, to enable the agency to build and develop its rich media mobile advertising offering throughout Europe, the Middle East and Africa.

Sun website traffic little moved by Sunday print launch

Daniel Farey-Jones — Thu, 24 May 2012 13:28:00 GMT

The Sun's website traffic increased 2.8% in April to 1.53 million average daily browsers, only slightly above its levels before the launch of its Sunday print edition, according to the latest ABC data.

RAB celebrates 20 years of championing commercial radio

Arif Durrani and Ben Hall — Wed, 23 May 2012 08:30:00 GMT

The success of commercial radio is a testament to the industry's drive and innovation, propelled in no small part by the Radio Advertising Bureau (RAB), which celebrates its 20th anniversary today.

Regional sales house Clacksons on alert as Archant reviews business

Mark Banham — Tue, 22 May 2012 09:03:00 GMT

Regional newspaper publisher Archant has put its advertising sales contract up for grabs, leaving incumbent independent regional sales house Clacksons, Mediaforce and Amra to pitch for the business.

Media360: Claudine Collins on being followed by Rubins and Parker

Maisie McCabe — Tue, 22 May 2012 08:30:00 GMT

Claudine Collins, managing director of MediaCom, talks about the agency's "invigorated" new team and being followed by PHD's chief executive Daren Rubins and MediaVest's managing director Steve Parker.

Media360: Printed newspapers have a healthy future says Evening Standard man

John Reynolds — Tue, 22 May 2012 08:00:00 GMT

The London Evening Standard and other printed newspapers have a "healthy life" ahead of them, according to Jon O'Donnell, commercial director at the London title, which this year is expected to turn in a profit after years of heavy losses.

Newspaper Marketing Agency relaunches as Newsworks amid 'need to think differently'

Arif Durrani — Mon, 21 May 2012 00:06:00 GMT

The Newspaper Marketing Agency, the organisation that has promoted the strengths of the national press sector to advertisers since 2003, has re-launched today as Newsworks, a move said to recognise that "the old language of press or paper doesn't fit any more".

Ocean Outdoor in £35m management buyout

Maisie McCabe — Thu, 17 May 2012 08:00:00 GMT

Ocean Outdoor, the digital and large format outdoor media owner, has changed ownership following a £35m management buyout, backed by LDC Capital, the venture capital arm of Lloyds Banking Group.

MEC celebrates the first 10 years as industry 'perverts'

Arif Durrani and Maisie McCabe — Wed, 16 May 2012 08:30:00 GMT

It may be hard for those forever-young types in the industry to acknowledge, but the agency formerly known as Mediaedge:cia, WPP's aspiring new upstart, is celebrating its 10th anniversary this week.

NEWSPAPER ABCs: Sun on Sunday is biggest faller in April

Daniel Farey-Jones — Fri, 11 May 2012 15:05:00 GMT

The circulation of The Sun's Sunday edition continued down in April, two months after its high-profile launch, but it remains over double that of the Sunday Mirror and its rate of decline slowed.