Media Week RSS Feed

Large-scale NFC ads trial gets 3,000 people to interact

Maisie McCabe — Fri, 25 May 2012 10:43:00 GMT

Ads with Near Field Communication (NFC) interactivity work best when they have a strong call to action and offer dynamic content, according to a large-scale trial in Reading by 13 brands including Magnum and Mercedes.

Ocean Outdoor partners with TalkSport for summer sport bulletins

Maisie McCabe — Tue, 22 May 2012 10:30:00 GMT

TalkSport, the UTV-owned national station, and outdoor media owner Ocean Outdoor have signed a deal to distribute simultaneous live sports bulletins during the summer.

Regional sales house Clacksons on alert as Archant reviews business

Mark Banham — Tue, 22 May 2012 09:03:00 GMT

Regional newspaper publisher Archant has put its advertising sales contract up for grabs, leaving incumbent independent regional sales house Clacksons, Mediaforce and Amra to pitch for the business.

RAJAR Q1 2012: Reactions from the station owners

Maisie McCabe — Thu, 17 May 2012 10:40:00 GMT

Steve Parkinson of Bauer Media, Stuart Taylor from GMG, Absolute Radio's Clive Dickens, UTV's Scott Taunton and Jazz FM founder Richard Wheatly give their views on the latest audience figures from Rajar.

RAJAR Q1 2012: Absolute Radio, Kiss and Smooth among the winners

Maisie McCabe — Thu, 17 May 2012 08:00:00 GMT

Absolute Radio, Bauer Media's Kiss and GMG's Smooth all reported strong audience gains in the first quarter of 2012, while TalkSport's audience declined slightly despite a record lunchtime audience from Sony winners Richard Keys and Andy Gray.

Ocean Outdoor in £35m management buyout

Maisie McCabe — Thu, 17 May 2012 08:00:00 GMT

Ocean Outdoor, the digital and large format outdoor media owner, has changed ownership following a £35m management buyout, backed by LDC Capital, the venture capital arm of Lloyds Banking Group.

Bauer Media, Keys and Gray and Classic FM wins at Sonys

Maisie McCabe — Tue, 15 May 2012 09:13:00 GMT

Bauer Media won three gold awards at the Sony Radio Academy Awards last night, while TalkSport's rehabilitated duo Richard Keys and Andy Gray went home with Best Sports Programme and Global Radio's Classic FM won the Special Award.

NEWSPAPER ABCs: Sun on Sunday is biggest faller in April

Daniel Farey-Jones — Fri, 11 May 2012 15:05:00 GMT

The circulation of The Sun's Sunday edition continued down in April, two months after its high-profile launch, but it remains over double that of the Sunday Mirror and its rate of decline slowed.

PPA Conference: Lord Hunt does not think advertisers should take a key role in press regulation

Arif Durrani — Wed, 09 May 2012 15:00:00 GMT

Lord Hunt, chairman of the embattled Press Complaints Commission, does not believe advertisers should be required to play a lead role in ensuring all major newspaper and magazine publishers agree to be governed by the industry body in the future.

Future launches digital cycling title

Nick Batten — Thu, 03 May 2012 11:06:00 GMT

Future has launched Cycling News HD, a weekly digital cycling magazine, through Apple's Newsstand and is offering the first issue free of charge.