London Calling opens ad van operation

MediaWeek — Mon, 14 Mar 2005 14:49:00 GMT

London Calling Arts, a promotion company for theatres and tourist attractions in the capital, has launched an outdoor media service to be hosted on a fleet of vans.

Tate Modern opts for scooter ads

MediaWeek — Tue, 30 Nov 2004 16:00:00 GMT

A new media service will use scooters to promote the arts and tourism industries across London from tomorrow.

London calling for the ‘geeks' from Bath

MediaWeek — Tue, 31 Aug 2004 00:12:00 GMT

Robert Price, managing director, Future Publishing Media recessions are not the only things to have emerged from the bath recently. Bath, as in the Roman city, is also home to one of the biggest magazine publishers in the country, the boss of which tells Ian Quinn that he is planning an invasion of London’s media agencies

High and low notes that sound radio's stamina

MediaWeek — Thu, 09 Aug 2001 00:00:00 GMT

Success story: XFM faces up to the downturn The radio industry last week revealed a surprisingly positive set of second quarter Rajar audience analysis results, which should bring a glint of sunshine to commercial groups hit by the revenue slowdown. Although the BBC has held on to its marginal lead in both reach and share, Classic FM, Virgin Radio and TalkSport are among several success stories in the commercial sector, according to the results. Kelvin MacKenzie's TalkSport appears to have grown into its realigned male audience, recording its second successive sharp quarter increase of 10.7% in audience year on year. With total listening hours increasing 10.7% year on year, this is the second highest percentage increase after BBC Radio 2. "These are fantastic figures and show that TalkSport is getting a big thumbs up from our target audience of young men," said MacKenzie. "We now have an audience that is unique in commercial radio." Following a disappointing set of first quarter results for Virgin Radio, the station appears to have performed well throughout the second quarter. Reporting a six per cent audience increase of 200,000 more listeners, Virgin chief executive John Pearson attributes the success to the station's new music policy. "This is a great endorsement," said Pearson. "We recognise that the station has gone through a period of change over the past months and we are continuing to develop our programming. "We are now looking forward to building on these results over the coming months." London calling For Classic FM, the boast of being the UK's biggest commercial radio station appears to be due, to an extent, to the growth in its young London audience. According to Rajar figures, the station's audience has grown by 8.8% in the last quarter, from 6.46 million to seven million. In the past...

Media Week RSS Feed

London Calling opens ad van operation

Tate Modern opts for scooter ads

London calling for the ‘geeks' from Bath

High and low notes that sound radio's stamina