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Zeebox rolls out click-to-buy function
Within seconds of a TV ad appearing on the screen, a click-to-buy button will appear on the Zeebox real-time screen, which viewers can click on to reach the product page of a web retailer, or the brand ... . However, previous attempts had suffered from lack of web integration and an easy way to do it through a TV ...
Apps help Rashbass prepare for The Economist's first fall
. Apple as a game-changer Digital-only sales of The Economist for tablets, e-readers and the web ...
My Media Week: Alun Williams
varied, especially in the digital age. As well as meeting with the web editor and commercial team ...
Industry View: After the IPO, what next for Facebook?
of social plumbing for the web; an identity layer built on 850 million users. Its social by design strategy ...
Sector Analysis: Television in 2012
, which mixes social content and ecommerce with an interactive TV guide as part of an iPad, iPhone and web ...
MPG promotes Amy Kean in restructure
focused on econometrics, customer data strategy and web analytics. Paul Frampton, managing director ...
Auto Trader drives on board Facebook Timeline
of consumer marketing at Auto Trader, said: "The social web has made the traditional 'peer opinion ...
Trinity Mirror develops personalised content with Rummble Labs
The regional and national newspaper publisher has appointed Rummble Labs, the London-based technology start-up, to integrate its Recommendation Engine technology across Mirror Online, 3am and Mirror Football to provide targeted and personalised content to web users. The technology has been designed ...
Collective launches premium video RTB marketplace
The marketplace combines Adap.tv's RTB technology with Collective's audience data. It offers a single point of access through a web interface to a range of pre-roll video ad inventories, exclusively represented by Collective. Among the publishers that have made a proportion of their inventory available ...
Financial Times buys web app developer
The Financial Times has acquired Assanka, the London-based developer of its HTML5 web app ... to have over a million registered users for its web-based HTML5 newspaper app, which launched in June last ... Betts wrote on the company's site when it launched the web app that the "craze for native apps is a ...
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- Senior Sales Executive, Haymarket Media Group
- £ Competitive + Commission, Hammersmith, West London
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