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AdConnection wins Maplin Electronics business
The company was said to have been particularly impressed with AdConnection's ability to turn campaigns around quickly and deliver value and standout from their senior team. Maplin Electronics pitched out the media business in November and AdConnection picked up the account following a pitch ...
Media Bitch's Diary 9 February
Lighting up the industry On to the impeccably turned out Kathleen Saxton, the former new ... that even topped the one she wore at last year's Media Week Awards , where she won Best Dressed. Ant 'n' Dec step up Bitch has been doing a bit of undercover work this week (or at least her photographer ...
Out and About 9 February
This week Out and About has pictures of the hopefuls queuing up outside Hammersmith Apollo
Zeebox rolls out click-to-buy function
Zeebox, the social TV app, has rolled out a new feature that allows viewers to buy products ... Within seconds of a TV ad appearing on the screen, a click-to-buy button will appear on the Zeebox ... for targetable Zeebox ads to be shown alongside their TV commercials . Zeebox's ad sales were awarded to Sky ... , Zeebox, said that making TV ads clickable and interactive was the "holy grail" for TV advertisers ...
Sport magazine to hand out 'light sabres' for Star Wars promotion
of engaging and bespoke activation ideas. "We have been really impressed with their joined-up approach ...
Channel 4 makes promotions in sales restructure
role of agency principal. Michele Russell has moved up to sales development leader. Jonathan Allan ...
Hi-Media picks up Thomas Cook online ad sales
Thomas Cook has appointed Hi-Media to sell advertising on its UK websites.
News Corp hit by $87m NotW costs
newspapers, film, TV and cable operations reported net income up from $642m ( 405m) to $1.057bn ( 667m ... . Across its divisions, TV reported a 25% uplift in income from $151m ( 95m) to $189m ( 119m), bolstered ...
David Rickard takes control of Rickards Media
on behalf of all the major TV broadcasters but also works for media owners from a variety of sectors ...
Red Bull and Harrods sign up for Media 360 conference
Clients from companies including Red Bull, Harrods and Procter & Gamble will be attending this year's Media 360 from 17-18 May in Hilton at T5.
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