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Mazur to join PPA
Mazur to join PPA ... . Mazur left the PPA in 1997. Since then, he has been marketing director of a computer software company ... in building the new PPA during the early part of the Nineties and demonstrated a range of skills including strong leadership qualities,” sais PPA chief executive Ian Locks. “Among the major challenges currently ...
PPA Professional appoints chair
PPA Professional, the trade body for business and professional media, has chosen Incisive Media ... He replaces Bernard Gray, who stepped down in October when he left his job as chief executive of CMP Information to become CEO of TSL Education. Also, Martin Durham, chairman and managing director of Haymarket Business Publications which publishes Media Week, has been appointed deputy chairman of PPA ...
PPA in newsstand drive
New retail buyers will be invited to meet the PPA's retail marketing group for an "induction ... retailer to be visited by the PPA team. The PPA is looking to collaborate to protect and strengthen the independent retail sector. As for the consumer, the PPA is co-ordinating an industry-wide effort, called ...
PPA welcomes WHSmith decision
The PPA has welcomed WHSmith’s announcement that it intends to drop its national distribution operation by January 27. The organisation will also continue to work with the rest of the supply chain ... ”, which follows on from work done on the PPA Blueprint process, to be in place by the end of the month ...
New research for PPA
to other media such as television advertising. PPA Marketing is hoping the research will provide planners ... and communications, PPA Marketing, said: “When it comes to proving that magazines can sell products, we are not short ... study that gives advertisers complete confidence in magazines as an advertising medium. The PPA has ...
Out and About PPA special
This week Out and About spends the day at the PPA Conference in the London Hilton Metropole Hotel
Saatchi confirmed for PPA gig
-led second day of the PPA’s Magazines 2004 event, reports James Livesley. ... The co-founder of Saatchi and Saatchi and M+C Saatchi will address the conference on his experience of building brands in magazines, how the industry has changed and how agencies and brands are reacting to these developments. The PPA has also announced that editor-in-chief of US ...
PPA to study foreign market
and Time Out’s latest foray into the Asian market in Mumbai. The PPA, through its Licensing Group ... brands. “In setting up the PPA’s Licensing Group, we want to reinforce, collectively, what all ... were launched in the growing Chinese market, while the PPA itself has recently paid a visit ...
MediaCom grabs glory at PPA
MediaCom was the big winner among agencies at this year’s PPA conference, picking up two of the major prizes at the consumer magazine advertising awards. The agency, which topped the Nielsen Media ... of the PPA awards, InStyle took home the top prize as the IPC Media title was named consumer magazine ...
MEDIA BITCH AT THE PPA
Bitching and observing at the PPA bash To London’s Grosvenor House hotel for the PPA magazines conference. And the hot news was that the last big name in media with a moustache has ... the AAR’s Paul Phillips ditched the ’tache a few months ago. But she was shocked to see that PPA ...
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