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Apps help Rashbass prepare for The Economist's first fall
resonates with Vanessa Clifford, head of press at WPP s Mindshare, who plans campaigns for a number ...
News International signs seven-figure deal with Global Radio
The deal has been negotiated by Mindshare and will be managed by promotions agency TPF. It will include a range of sponsorship campaigns, interactive promotions and special features on most of Global Radio's radio and digital brands. The Sun will sponsor the breakfast shows across the nine ...
Rajar Q4 2011: Media agencies upbeat on Capital and TalkSport
, investment director, radio, Mindshare "Capital has had an excellent result in London, reaching a seven ...
Trend report: Can media help save the high street?
-street brand as much as they could save it. Steve Henderson, client director at Mindshare, who heads ... that the catalogue business may suffer a slump (Argos brings out a catalogue every six months), Mindshare worked ...
Mindshare set to take £12m Post Office media while UM London poised for Royal Mail
Mindshare, while Interpublic Group's UM London is in pole position to take the £2m media business ... to sources. Mindshare and UM London will now be tasked with improving the return on investment across ... . Both Mindshare and Universal McCann referred calls to the Royal Mail Group. A spokesman ...
Mindshare appoints Adams to bolster digital offering
Mindshare aims to boost its digital output with the recruitment of Nick Adams, who is returning ... Adams is joining Mindshare in the new role of head of digital development, working in its London office. He will work alongside Mindshare's digital executives, as the agency bids to strengthen its ... was at Mindshare for the three years, holding the role of business director and working with clients including Nike ...
Nick Emery appointed chief executive of Mindshare Worldwide
Nick Emery has been appointed chief executive of Mindshare Worldwide, succeeding Dominic Proctor ... Emery currently leads strategy, client service and product development for Mindshare globally ... Mindshare was founded as a global network in 1997. Emery will now focus solely on Mindshare and its clients. He set up Mindshare with Proctor in 1997 as strategic development partner for Mindshare Worldwide ...
Surf signs Towie sponsorship deal
The sponsorship, negotiated by WPP agency Mindshare, is the first part of a 5m marketing push for the Surf brand and will be followed by a number of new marketing initiatives and product announcements later in the year. The Bafta-winning 'The Only Way is Essex', or 'Towie', is one of the biggest shows ...
Mindshare picks up £2m Diet Chef media business
Mindshare has been awarded the £2m media planning and buying account for weight control company ... . Liz Dale, head of marketing at Diet Chef, said: "We are pleased to be working with Mindshare ... to working with Mindshare to broaden our customer appeal and meet our ambitious targets for growth." Lucy Stafford, managing director for direct at Mindshare, said: "This is an exciting young business that has ...
Media Bitch's Diary 19 January
with Mindshare. ... with envy. WPP media agency Mindshare was the big winner of the Google Live Advent Calendar challenge ... the solution to the clue would then win an Android tablet. Mindshare's success meant that Google even had ...
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