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Facebook 'likely to roll out mobile ads in weeks'
According to the report , Facebook has discussed plans with advertising agencies about introducing the "featured stories" ads, which are based on the Sponsored Story format, into users' timelines on mobile devices as early as March, ahead of its initial public offering . It did not specify whether ...
Media Bitch's Diary 3 February
, who described the event as "an exciting new initiative for us " A little bit different to Mr Hill ...
Facebook reports a 69% lift in ad revenue to £2bn in 2011
for its $5bn initial public offering (IPO) today. ... include product changes such as its Sponsored Stories and Timeline initiatives, that have "significantly ...
Facebook founder and chief executive Mark Zuckerberg's letter
the quality and efficiency of their lives. Read initial industry reaction on Facebook's IPO here ...
Nick Emery appointed chief executive of Mindshare Worldwide
is currently split between Mindshare, PHD and Initiative in different territories. Mindshare holds ...
Media Bitch's Diary 26 January
's recent bus tour of the 2012 Park, alongside reps from Mother , Vizeum , Arnold , Initiative ...
Surf signs Towie sponsorship deal
The sponsorship, negotiated by WPP agency Mindshare, is the first part of a 5m marketing push for the Surf brand and will be followed by a number of new marketing initiatives and product announcements later in the year. The Bafta-winning 'The Only Way is Essex', or 'Towie', is one of the biggest shows ...
My Media Week: Richard Wheatly
manager, to talk through some of the initiatives he's taken, including a pitch for a blues show with a ...
Facebook contributes £2.2bn to UK economy
number of initiatives, though specific details of these have yet to be announced. Addressing ...
Challenging times as UK unemployment rises to 8.4%
minister Ed Vaizey lent his support to the IPA s latest recruitment initiative, The Creative Pioneers ...
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