Search Results for: Escalator panels
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Independent to use digital escalator ad panels
Court Road digital escalator panels. ... From 13 March, the panels will feature a different piece of creative on each day of the two week campaign, incorporating that day's front page of The Independent. The campaign is designed to drive daily ... Court road panels were introduced in May 2005, it was hoped they would attract new types of advertisers ...
We have the technology — but are we prepared to use it?
As Viacom unveils digital escalator panels, Caitlin Fitzsimmons looks at other developments. ... will be unveiled later this spring when Viacom Outdoor installs 66 digital escalator panels at Tottenham Court Road ... . Viacom says the digital escalator panels are a world first, but they are certainly not the only example ... 's digital escalator panels will be silent is so that passengers don't get too distracted and forget to step ...
CBS Outdoor readies 24 escalator promotion
LONDON - Twentieth Century Fox is using CBS Outdoor's portfolio of digital escalator panels ... edge appeal to the product s target audience. The escalator panels lent themselves perfectly ... that will see him appear to run up the stairs alongside the escalator. In the background of each screen is the message, which will move into the foreground once the character has run onto the next panel. Grand Visual ...
Puma uses digital panels in latest ad campaign
LONDON - Sportswear brand Puma is to use digital escalator panels for the first time in its latest ... The company is using panels at London Underground stations Tottenham Court Road, Euston, Charing ... devised two 10-second creative spots to run across multiple panels along the length of the stations escalators. Commuters on the up escalator will see a group of young people clad in Puma clothing running up ...
City launch for CBS digital Tube panels
CBS Outdoor will unveil its first digital escalator panels in the City later this week, when ... It will be the ninth location for the company's DEPs, following the announcement of a £72m overhaul of advertising in the London Underground last May. The panels will run advertising from Camelot Euromillions, Gap, Blackberry and Air New Zealand. Digital panels are also set to go up in time for Christmas ...
Viacom signs The Indy for Tube station
Road digital escalator panels. ... From this week (13 March), the panels will feature a different creative on each day of the two-week campaign, incorporating that day's front page of the newspaper. Design agency Grand Visual will take digital feeds from the paper when it goes to press every evening. The creative will then be dropped ...
Viacom Outdoor ready to roll out digital panels
The trial of digital escalator panels on London Underground has been a "great success ... the digital escalator panels to other stations if it won a renewed contract with TfL. He added that busy ... passengers saying the moving video made them feel safer. He added that the digital escalator panels were ... Viacom Outdoor, the incumbent on the £1.2bn contract, installed 66 of the panels at Tottenham ...
Esprit Digital signs Rich as chairman
LONDON - Esprit Digital, whose technology is used for the London Underground's digital escalator ... . Their business could be international - the escalator panel concept can travel across the world and this new ...
Esprit Digital signs Rich as chairman
Esprit Digital, whose technology is used for the London Underground's digital escalator panels, has ... . "Their business could be international - the escalator panel concept can travel across the world ...
In brief
UK advertising increase, Viacom launches escalator panels, ITV anniversary, Jowell sticks ... digital escalator panels at Tottenham Court Road Tube station in what it claims is a world first ...
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