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Newspaper bulk copies come under ABC scrutiny
The Audit Bureau of Circulations revealed last week it was investigating the bulk sales component of national newspaper sales figures. Specifically, it says it is looking at the giving away of airline...
Amra takes over Mirror contract
LONDON - Sales house Amra has taken over national sponsorship sales duties for Trinity Mirror's 11 regional mobile sites from the company's mobile and interactive team.
MediaEquals set to expand abroad
LONDON - MediaEquals, the online trading platform for offline media, has promoted managing director Gary Goodman to chief executive, Europe, as part of several changes aimed at expanding international...
Media jollies do have important business benefits
Last week's feature about media jollies produced a large response from readers and suggested that the exposition of the two sides of the argument for and against continuing with corporate entertainmen...
Do covermounts drive long-term circulation increases?
The Daily Mail plans to stop giving away DVDs and CDs this year, deeming them a costly exercise. Are covermounts worth the investment for newspapers?
Newspaper websites have a good January
January was a good month for unique user growth for UK newspapers' websites, according to January ABCe data. All but one of the five publishers for which ABCe comparison data is published increased gl...
Does your job title really matter?
Q: I have just been offered a job at a rival company and although the salary and package are fine, I am concerned the job title is not quite what I want, even though the job is.
Media Moves
Viacom Brand Solutions, Egmont, Eye Fly, Kinetic, Cedar, Factory Media
Promotions advertised online attract best response
TGI data shows that 45% of British adults (22 million people) responded to a promotion advertised in the media in the past 12 months. Promotions advertised online attract the highest level of response...
How to get into the work style groove
Q: I recently had my annual appraisal and my boss informed me that while I seem to have a certain "style" within my social life, when it comes to work I seem to be lacking a "work style".
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- New Business Director - Mobile Media Agency - £100K+, Propel
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