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MediaCom partners with InMobi to develop mobile campaigns
MediaCom has formed a partnership with the independent mobile advertising network, InMobi, to enable the agency to build and develop its rich media mobile advertising offering throughout Europe, the M...
Large-scale NFC ads trial gets 3,000 people to interact
Ads with Near Field Communication (NFC) interactivity work best when they have a strong call to action and offer dynamic content, according to a large-scale trial in Reading by 13 brands including Mag...
MEC's Tong talks mobile apps and advertising
Chien-Wen Tong, regional director of mobile marketing and digital projects at MEC Global, believes mobile apps present a great opportunity for innovative advertisers.
Netdoctor.co.uk launches mobile site
Hearst-owned NetDoctor.co.uk is bolstering its digital firepower with the launch of a mobile site that offers expert medical advice 24-hours a day.
My Media Week: Gary Davies
Former Radio One DJ Gary Davies has recently branched out to form Upfront, a music-based branded content company. He takes us through his week, via Nestlé headquarters in Switzerland, recruiting mobil...
Getting behind the IAB figures: Media experts on the rise of mobile
Figures from the IAB this week revealed UK mobile ad spend has rocketed 157% in the last year to £203m, suggesting there really might be something in this mobile thing after all.
MTV makes UK wait for social TV app
MTV has launched a social TV app, Under The Thumb, in some markets in Europe but is holding back a UK launch.
Microsoft hires Mandeep Mason to head up EMEA mobile ad sales
Microsoft has appointed Mandeep Mason, sales director at Nokia-owned Navteq, as director of mobile advertising sales for EMEA, to "refine" the company's mobile strategy and expand its revenue streams.
My Media Week: Mark Halliday
This week we contacted our Media Week Awards media agency Rising Star, Mark Halliday, head of mobile at Manning Gottlieb OMD, as he throws a tantrum after Arsenal lose, discovers his leadership style ...
Guardian promotes Steve Wing to lead mobile
Guardian News & Media (GNM) has promoted its head of digital marketing, Steve Wing, to the new role of business director, Mobile, following an "incredible year" of growth in the area.
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- Sales Executive, AdMedia
- £20,000-30,000 basic (£30,000-40,000 OTE) UNCAPPED, West End, London
- Brand Sales Account Director - OOH Sales - fab innovative company, Harrison Dear
- To £35,000 (dep on exp) + comm, London
- New Business Director - Mobile Media Agency - £100K+, Propel
- £70000 - £110000 per annum + £100K+ Benefits + Equity, London
- Sales Director - RTB - Direct Sales, Propel
- £75000 - £85000 per annum + 50-60% bonus + equity, London
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