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Freederm sponsors ITV1's 'Take Me Out'
Freederm, the skincare brand, has been unveiled as the sponsor for the second series of 'Take Me Out,' the dating game show presented by Peter Kay's 'Phoenix Nights' sidekick Paddy McGuiness.
British TV will host product placement in 2011
Product placement in British films, TV series, entertainment shows and sports programmes is set to become a reality, when Ofcom unveils plans to legalise the practice in its Broadcast Code in the comi...
The Media Week Awards 2010: video of the night
Watch Media Week's film of the Oscars of the media year, including interviews with the night's big winners Gerry Boyle from ZenithOptimedia, Jon O'Donnell from the Standard and Mike Gordon from Global...
Sky expects up to 200,000 Sky 3D subscribers by mid-2011
BSkyB expects Sky 3D, the 3D channel which launched today, to attract up to 200,000 subscribers by the end of June 2011, Media Week has learned.
Laterooms.com to sponsor Gervais show
Hotel bookings website LateRooms.com is to sponsor the new Ricky Gervais and Stephen Merchant show, 'An Idiot Abroad', which launches on Sky1 tomorrow evening.
'Time to celebrate again,' says Media Week Awards chair Linda Smith
Watch the RAB's executive chair Linda Smith, chair of this year's Media Week Awards judges, explain why agencies and media owners cannot afford to miss out on the biggest event in the media year
PROMOTIONAL FEATURE: The Big Media Debate: why it's time for a new approach
An obsession with price has created an impasse between media owners, clients and agencies. Can a solution be found that gives all sides room to succeed? News International asked Haymarket Brand Media ...
Virgin Media Television reveals new identity for Bravo
LONDON - Virgin Media Television has unveiled a new channel identity and logo for its pay TV channel Bravo ahead of a new schedule, which includes the series 'Spartacus: Blood and Sand'.
UKTV to run 3D campaign for extreme game show
LONDON - UKTV's Watch channel will launch its new TV game show 'Scream If You Know the Answer' through a multi-platform campaign, with a 3D trail created by Red Bee Media.
Virgin Media Television launches campaign for 'Sons of Anarchy'
LONDON - Virgin Media Television is to launch a multimedia campaign to promote season two of the biker drama 'Sons of Anarchy' on male-focused channel Bravo.
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