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Orange supplies movie trailers for bespoke C4 ad break

LONDON - Channel 4 has brokered a deal with Orange to fill an ad break slot entirely with film trailers for the first time, in a bid to engage more viewers and promote Orange Wednesdays.

TV Advertiser of the Month - Thinkbox

Thinkbox seeks to boost current TV ad spend via popular blasts from the past

TV Advertiser of the Month - GSK

In times of slim budgets, GSK weighs in with £1-a-day weight-loss pill campaign

TV Spot of the Month - COI, Change 4 Life

The COI spends big as it tries to persuade Britons to get into shape

Media 360 keynote speakers announced

LONDON - The keynote speakers for this year's Media 360 conference have been announced, with ITV's Rupert Howell and new Global chief Stephen Miron among the industry leaders addressing the event.

Media 121 Club event date announced

LONDON - The next Media 121 Club, the networking event put together by Haymarket Brand Media and Miroma Group, will take place on 25 February at London's Maya nightclub.

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