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MEN Media seals digital ad deal
LONDON - Guardian Media Group-owned MEN Media plans to ramp up online ad sales by, signing up ad network Adlink to handle its digital portfolio.
Virgin 1 gains prominence on Sky
LONDON - Virgin Media TV's recently-launched channel Virgin 1 has received a boost after securing one of the most prominent slots on the Sky EPG.
NatMags adds video channels to boost Company
LONDON - The National Magazine Company's digital arm, Hearst Digital, has created GetlippyTV, an online TV channel to support the publisher's monthly women's lifestyle title Company.
Universal McCann seals Telegraph movie promo
LONDON - Universal McCann has secured a six-figure campaign to promote Telegraph Media Group's Film DVD giveaway, which runs over the first weekend in February.
Channel 4 to debut Skins online
LONDON - Channel 4 is to debut the second series of hit teen drama Skins online, with the first episode to be played on E4.com and social network MySpace - before its transmission on television.
MTV site revamp to target online rivals
LONDON – Viacom-owned MTV Networks is to relaunch its main website and position it as a general music and entertainment portal, in an attempt to win back users flocking to rival youth sites such as M...
Ofcom junk-food review will not look at TV ad ban
LONDON – Ofcom has ruled out conducting a review into the possible introduction of a blanket ban on the TV advertising of junk food.
New Omnicom network is set to replace OMD Metrics
LONDON - Omnicom Media Group is creating a media monitoring and research unit, BrandScience, to replace its former media intelligence division, OMD Metrics.
Judges named for Thinkbox TV awards
LONDON – The judges for the inaugural Thinkbox TV Planning Awards have been revealed ahead of the ceremony in May. Thinkbox chief executive Tess Alps will chair the panel, which includes OMD UK managi...
ITV cuts F1 sponsorship price after poor interest
LONDON - ITV has been forced to drop the price of the 2008 F1 season sponsorship package from £4m to less than £3m due to insufficient interest in the property at the original asking price.
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