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Media Bitch's Diary 19 September

This week, Sir Martin Sorrell gets the Richard Nixon treatment, former chart-topper Jamelia takes a little temporary radio job, and the Oscar Wilde comparisons come out.

Marketing to engage today's digitally-savvy youth market

Marketing directors from brands such as Durex and lastminute.com are featured in these video highlights of Marketing's acclaimed conference on engaging young people.

Sky joins WWF funding campaign to protect rainforest

LONDON - Sky has joined forces with the World Wide Fund for Nature (WWF) to help save a billion trees in the Amazon.

Insiders' Guide: WFCA media department

Here in Tunbridge Wells, as the media department of the UK's 28th largest full-service ad agency, we work for about 30 clients including eight leading retailers such as Carpetright, The Perfume Shop a...

City Republic: Barclays bites back at the critics

LONDON - A week is a long time on the stock market these days and Barclays CEO John Varley never wants to see another like last week.

City Republic: Brave Scots battle for Bank of Scotland

LONDON - It's like 'Braveheart' all over again with Scottish bankers surging over the border to waste the English who are determined to remove one of the remaining planks of the Edinburgh financial es...

Fishburn Hedges launches digital arm

LONDON - PR and design group Fishburn Hedges is launching a digital marketing agency and has recruited Mobbie Nazir from MRM Worldwide as its initial managing partner.

City Republic: Business as unusual?

LONDON - Tory business policy in disarray, car meltdown, Yahoo! back on the takeover agenda and bank deals may still unravel.

Ridley Scott's production company PR exec's film pitch

LONDON - ScottFree Productions, the company set up by film director Sir Ridley Scott, is to produce a film pitched by Edelman PR executive Jere Sullivan, based on the events of the 1986 summit in Reyk...

Finding the right place to launch

Can ‘place' be as important as ‘price', ‘promotion', ‘product' and ‘people'? Ardi Kolah investigates.

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