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Fiat realigns £150m media business into WPP
LONDON - (2 January update) Fiat, the Italian car manufacturer, is set to realign its £150m European media business into WPP-owned agencies, a move that will see the £10m UK account, currently handled...
Carat snatches €400m EMEA Kellogg account from Mindshare
LONDON - Aegis Media's Carat has rounded off the year in style by snatching the consolidated €400m EMEA Kellogg media account from Mindshare, following a review of its roster.
MPG'S McDonald makes Corrie debut
LONDON - Jim McDonald, head of broadcast at MPG, has been filming for his appearance in Coronation Street for an episode due to appear on Christmas Eve.
Kellogg awards European media account to Carat
LONDON - Kellogg has appointed Carat to handle its European media buying business following a pitch against fellow incumbent Mindshare.
Xbox hosts televised music event
LONDON - Xbox, Microsoft's video game console, is set to host a gig tonight called Campfire Sessions featuring some of the UK's newest hit bands that will be broadcast on Channel 4 and 4Music at the s...
Carat lands £38m Santander account
LONDON - Carat has been awarded the consolidated £38m media planning and buying account for Santander, after winning a final pitch against Universal McCann and Arena BLM.
Omnicom UK media agencies unaffected by cutbacks
LONDON - UK Omnicom media agencies OMD and PHD are not expected to be affected by the job losses looming over their US counterparts, according to UK bosses.
A Media week guide to young people
Children in the UK today are active multitaskers who are looking for brands that can offer them multi-platform experiences consistent with their needs.
WFCA promotes Jones to board
LONDON - WFCA, the full-service marketing agency, has promoted media director Bill Jones to its board.
MEC chief predicts 'whirlwind' year in 2009
LONDON - Tom George, chief executive of WPP's aggressively expanding Mediaedge:cia, forecasts "a very active" pitch scene in 2009, driven by increasing demand for ROI in the economic downturn.
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