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Gottlieb captains strong squad

Colin Gottlieb, chief executive of Omnicom Media Group EMEA, talks to Media Week about how business and football go hand in hand and explains why his agencies have had an excellent season.

Digital marketing budgets look healthy for 2009

Despite the pressures facing the economy, it seems the biggest challenge facing marketers is not how much budget to spend on digital, but where to spend it. A survey of 100 leading marketers by Affili...

Obama is proof that the core product must have authenticity

The adage "Success has many fathers, but failure is an orphan" is - ironically - attributed to many people, including Tacitus, Mussolini's son-in-law and JFK.

M&S and John Lewis square up

Quality brands go head to head with Christmas ad campaigns, with both predicted to be pretty merry.

Economic downturn will change shape of industry forever

Most of the gongs at the recent 2008 Media Week Awards ceremony went to communications planning and buying that stepped outside the traditional media channels.

FindaProperty.com branches beyond the South East

Challenge: FindaProperty.com operates in a fiercely competitive market. With rapidly increasing numbers of homebuyers and tenants looking online, search engine marketing is crucial.

This Is What I Do: Rob Lynam, Mediaedge:cia

Rob Lynam, press account director at Mediaedge:cia.

Young People - Introduction

Children in the UK today are active multitaskers who are looking for brands that can offer them multi-platform experiences consistent with their needs.

Clients going back to basics will give digital a wake-up

Amid the talk of economic down-turns and credit crunches, there is an interesting trend emerging among the attitudes of clients to the advertising outlook for 2009. At the risk of coming over all John...

The Team moves into media area

LONDON - Brand communications agency The Team is set to make its first foray into media following the appointment of Alistair Gammell as its first head of planning and buying.

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