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Media Bitch's Diary 9 February
This week Bitch attends the 'Britain's Got Talent' auditions and meets Ant 'n' Dec, turns out for The Lighthouse Company event and admires David Beckham in his underpants.
Zeebox rolls out click-to-buy function
Zeebox, the social TV app, has rolled out a new feature that allows viewers to buy products they see advertised on TV, with just a few clicks.
Channel 4 makes promotions in sales restructure
Channel 4 has promoted its controller of sponsorship, Rob Ramsay, to the role of partnership leader and its deputy head of trading, Steve Alexander, to trading leader, as it moves towards completing i...
Channel 4 admits February deals will not be delivered
Channel 4 has taken the unusual step of admitting to agencies and advertisers that it will fail to deliver on its February deals.
Channel 4 makes promotions in sales restructure
Channel 4 has promoted its controller of sponsorship, Rob Ramsay, to the role of partnership leader and its deputy head of trading, Steve Alexander, to trading leader, as it moves towards completing i...
David Rickard takes control of Rickards Media
David Rickard has become the majority shareholder of media auditors Rickards Media, following the departure of long-time partner Andy Burn.
My Media World: Rachael Wheeler
Rachael Wheeler, head of sponsorship and branded content at Channel 5, would love to fly around the world in first class, learn to play golf and be the new Simon Cowell - the female version of course.
Oasis to sponsor ITV2's Celebrity Juice
Oasis, the juice drink owned by Coca-Cola, has signed up to sponsor ITV2's popular quiz show, 'Celebrity Juice'.
Virgin Media's TiVo customer base surges to 435,000
Virgin Media finished 2011 with 435,000 customers for TiVo, the "Sky+ on steroids" personalised television service it launched at the end of 2010.
Editor's comment: Welcome - TV's refuseniks are a breed apart
Can you build a brand without TV? Yes, according to our cover feature; but it depends on the brand.
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