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Trading places: this week's people moves
Mars Chocolate UK brings in former Innocent chief Thomas Delabriere, while Gavin Devine steps up to the role of chief executive at MHP, in Brand Republic's round-up of this week's people moves in adve...
CREATIVE STRATEGY: Computer game launch is a bit spaced-out
I rarely review advertising/PR stunts, for the obvious reason that most of them are barely worth a comment, let alone an article. However, the launch of 'Mass Effect 3' from EA Games is a wee bit spec...
Think BR: Managing a crisis
A publicity crisis can strike at any time so it's important for a company to have a response strategy in place, writes Emily Hunt, research director, ICM Research.
Brand Republic launches Hall of Fame
To celebrate its tenth anniversary, Brand Republic has created a Hall of Fame to recognise innovation and achievement in the advertising, media, marketing and communications industries.
Brand Republic Group introduces paid subscription model
Haymarket Business Media has today introduced a digital subscription model across its Brand Republic Group of digital properties.
US PR agency loses biggest account with a single tweet
LOS ANGELES - Santa Monica-based PR agency Redner Group was sacked this week by its biggest client, video game publisher 2k, after it tweeted that it would punish bad reviews of the game 'Duke Nukem ...
Prince William and Kate launch official Royal Wedding site
St James's Palace has launched the official website for Prince William and Kate Middleton's Royal Wedding extravaganza next month.
Lady Gaga hands boost to UK PR independent
Lady Gaga is shifting her PR account out from in-house at her Universal-owned label Polydor to UK independent the Darling Department.
Brand Republic: a change is gonna come
Over the coming days you can expect to see some changes on Brand Republic, with improvements to the design, usability and functionality of the site.
Unilever enjoys Kylie bounce
LONDON - Kylie Minogue has helped boost Unilever's bottom line today following a public endorsement of its 100-year-old beauty cream Pond's.
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