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Aurasma head Martina King departs amid HP turmoil

Martina King, the managing director of augmented reality platform Aurasma, is believed to have resigned.

Think BR: What brands can learn from start-ups

It's time for brands to embrace the new generation of innovators, writes Ronnie Crosbie, planning director, Outside Line.

Evidon and DoubleVerify integrate privacy and ad verification

Online privacy compliance company Evidon and ad verification company DoubleVerify have linked up to integrate their services on DoubleVerify's platform.

Think BR: Advertising for the second-screen

Mobile technology is making a major contribution to the way we interact with television, writes Andrew Fisher, CEO, Shazam.

Think BR: Weird web culture is bigger than cheap LOLs

There's no magic formula for going viral; you just have to know your audience and be authentic, writes Kate Miltner, lead planner, Jam.

Think BR: 4G can unlock the creative potential of mobile

The UK rollout of 4G networks will boost mobile creativity but Apple has to get on board, writes Luke Harris, HTML5 developer, 4th Screen Advertising.

How social media is removing the barriers between corporate and consumer brands

Integrating social media into brand marketing campaigns has shifted from a niche add-on to standard practice in a few short years, writes Cathal Smyth, managing director, The Group.

Think BR: The social loyalty revolution

It's more important than ever that brands give their fans reasons to remain loyal, writes Tom Huxtable, CMO, EngageSciences.

Youth and social media

We need to understand how the next generation are using new technology and how their behaviours and attitudes change as a result of this, writes Sarah Gale, senior director, Ipsos Mori.

Now is the time to capitalise on London's digital potential, says Boris

With the London mayoral elections just over a week away, current mayor Boris Johnson makes his pitch to London's digital business community with start-up funding, a multimillion pound broadband pledge...

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