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Languedoc wines in simplicity drive
Languedoc wines are to be the subject of a PR campaign to simplify purchasing decisions, through promotion of the region as the more generic 'South of France'.
MEDIA BRIEFS: Dennis to launch magazine
MOVIE MAG: Dennis Publishing is to launch an as yet unnamed magazine targeting young moviegoers in the US. The project is being overseen by Dennis Publishing's US president Stephen Colvin who said the...
STOP PRESS: Institute hires Clareville Communications
TRADE BODY: The Institute of Sales Promotion, the body representing the promotions and incentives industry, has hired Clareville Communications. The agency's brief is to raise the ISP's profile within...
STOP PRESS: AxiCom joins forces with JHBS
TECHNOLOGY: Tech PR firm AxiCom, led by MD Julian Tanner, has joined forces with Oxford-based direct marketing agency JHBS to provide a more complete promotional and sales service for UK and Europ...
INTERNATIONAL: Campaign for US veal producers
CANTON, PA: Veal USA, formed by US veal producers, is planning a national campaign to promote veal consumption and to answer concerns about the treatment of veal calves. The campaign will be handl...
STOP PRESS: Appointment at Golden Vale
FOOD: Golden Vale has hired Mason Williams to handle PR for snack Cheesestrings. The brief will target trade and consumer media in support of on-pack promotions and a nutritional campaign. The acc...
GLOBAL ROUND-UP: News in brief
BRUSSELS: Hill & Knowlton Brussels has launched a marketing policy taskforce to provide counsel on the regulatory and communications environment for advertising, sales promotion, sponsorship and d...
Harrison Cowley wins St George's Day ale account
Harrison Cowley will undertake a St George s Day campaign to promote Charles Wells beer brand, Bombardier English Premium Bitter.
DIARY: 'Doing it for the kids' takes new twist at Bandai's child lending library
Ever had the feeling that the world is getting younger, while you're just getting over the hill? It could be about to get worse. Toy company Bandai has just come up with new way of getting kid...
MS&L and Red land PR jobs for Microsoft Xbox
After a six-month search, Microsoft has announced the agencies for the pounds 330m European launch of its gaming console, Xbox.
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- New Business Director - Mobile Media Agency - £100K+, Propel
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