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WPP lands 'Obama agency' Blue State Digital
Martin Sorrell's WPP has acquired the full service digital agency Blue State Digital, best known for leading Barack Obama's digital campaign in the last US presidential elections.
Children's hospice calls on Apprentice star Nick Hewer for digital campaign
Children's hospice Richard House has launched a digital campaign that features 'The Apprentice' star Nick Hewer being interviewed by a puppet to raise money for the charity.
Christmas and Boxing Day break online retail records
Online retailers enjoyed a welcome boost following a December blighted by weather-related disruption with Christmas Day achieving record figures and Boxing Day proving to be the busiest online shoppin...
Don't knock The X Factor, it's a force for good
With X Factor's Matt Cardle sitting atop the UK charts, and the show clearly TV's stand out programme of 2010, McCann Pulse reveals the 'X Factor attitude' that characterises its legion of viewers.
Nikon Coolpix to sponsor Hollyoaks for 2011
Nikon, the camera manufacturer, will sponsor Channel 4 soap 'Hollyoaks' as part of its wider TV advertising campaign for 2011 to target "a young, trendy audience".
Haymarket wins London 2012 programme brief
The London Organising Committee of the Olympic Games and Paralympic Games (Locog) has awarded its official London 2012 programme business to Haymarket Media Group, ending a 15-month competitive pitch ...
RAF Tea for heroes in ad push
The Rare Tea Company is launching a viral ad campaign for its Royal Air Force tea range, to celebrate the 70th anniversary of the Battle of Britain.
Facebook video traffic surpasses Yahoo!
Facebook now drives more online traffic to video than search engine Yahoo!, according to new research from online video resource Brightcove and TubeMogul.
Cricket fans buy Wisden magazine from BSkyB
The Wisden Cricketer has been bought from BSkyB by a group of cricket enthusiasts, including Tory peer Lord Jonathan Marland and former Leicestershire chairman Neil Davidson.
Samsung to give diamonds away with new handset
Diamond necklaces will be given away with Samsung's Diva Diamond phones in the New Year, developed as part of a double-pitch win by Big Communications for both Diva Diamond and Solid Immerse handsets ...
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