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Michelin moves $43m US media from MediaCom to MEC
NEW YORK - Michelin has moved its estimated $43m US media planning and buying account from MediaCom to WPP sister agency Mediaedge:cia.
Havas to promote French bid for 2018 Winter Olympic events
LONDON - Havas Sports & Entertainment has won the 19-month brief to handle the marketing behind France's application to host the 2018 Winter Olympic Games and Winter Paralympics Games in the city of A...
TMW staff saddle up in Christmas tribute to Mick Costella
LONDON - Staff at direct and digital agency Tullo Marshall Warren have started cycling in their front window to raise money for a Tanzanian village in tribute to their director of strategy Mick Costel...
Mindshare wins £50m Randstad recruitment account
LONDON - WPP's Mindshare has won the £50m global media planning and buying account for Randstad, the world's second-largest recruitment group.
Twenty Twenty Media Vision wins £8m in new billings
LONDON - Twenty Twenty Media Vision, former WFCA media director Bill Jones' newly formed media agency, has secured two new clients, Jackpot City and Purple Hoot.
Mindshare wins DM brief for IMP
LONDON - International Masters Publishers, the direct marketing specialist, has appointed WPP's Mindshare as its UK media partner for its 2010 marketing campaign.
PLANET MEDIA: Media Week's weekly news round-up
Catch up on the key media news of the past week.
ZenithOptimedia predicts global ad spend to grow in 2010
LONDON - ZenithOptimedia is predicting global ad markets will increase 0.9% in 2010 to almost $448bn (£274bn) and expects ad expenditure to show steady improvement over the next three years, with grow...
TCS Media wins media business for Soutbank Centre
London's Southbank Centre has appointed TCS Media to handle its £1m integrated media account following a competitive pitch process.
Young people - Separating media fact from fiction
As 15-year-old Matthew Robson's report on children's media habits showed, traditional rules of engagement no longer apply to brands seeking to target the rapidly changing youth market. Kunal Dutta rep...
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