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ARM wins villa contract
ARM Direct has won a £350,000 contract to handle the DRTV advertising campaign for James Villas Holidays, the Maidstone based independent tour operator specialising in private villa holidays. T...
SRH fights Real rival with new programmes
SRH fights Real rival with new programmes
Daewoo to kick off 2002 with £3m ad blitz
LONDON - Daewoo launches a 3m television and cinema advertising campaign in the New Year with two new commercials directed by Steve Reeves, the man behind the Kylie Minogue advertisement for Eurostar...
Cranks says goodbye and
Paddington says 'wicked'
Cranks admitted that times have changed, while a toy maker decided to reinvent Paddington Bear for a younger generation, writes Jennifer Whitehead in this week's Brand Watch.
Saatchi & Saatchi loses £18m
Lloyds TSB account
LONDON - Saatchi 18m Lloyds TSB account following a four-way pitch. It is understood that the bank has appointed Abbott Mead Vickers BBDO as its new agency.
AT&T and Comcast merger creates
cable TV giant
LONDON - AT 50bn deal, which will create a US cable television giant with around 22m subscribers.
Diageo to sell Malibu as Seagram
deal is approved
NEW YORK - Diageo will be forced to sell its Malibu rum brand after the US Federal Trade Commission approved the sale of Seagram's spirits and wine business to Diageo and Pernod Ricard.
Icon Medialab merges with Lost Boys
LONDON - Troubled Swedish internet consultancy Icon Medialab is to merge with rival Dutch web company Lost Boys to form a new company, which is predicting positive operating results by mid 2002.
Virgin Radio expands Asian operations
LONDON - Virgin Radio is to launch in Thailand in a joint venture with BEC-Tero Entertainment, a subsidiary of Thailand's biggest media group BEC World Public.
Unilever media review boosts earnings
LONDON - Anglo-Dutch consumer goods giant Unilever has revealed that a review of its worldwide media planning and buying operations has helped boost its overall advertising and promotional activities,...
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