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Appointment to view: Behind the scenes of the Tropicana Sunrise

Tropicana wanted to brighten up commuter's mornings by making the sun rise two hours early in London's Trafalgar Square. We find out how they pulled it off.

Out and About 23 September

This week, in an Out and About special, we check out the media and marketing debate that took place at Altitude 360 in London as part of the inagural BrandMAX event.

Brand Republic inducts its first Hall of Famers

Brand Republic has inducted the first six entrants to its Hall of Fame with Dare, Jill McDonald, John Lewis and Innocent among those honoured.

Brands get behind Comic Relief 2011

Brands from British Airways to TK Maxx have supported this year's Red Nose Day push for Comic Relief.

Mr Men creates Little Miss Princess character ahead of Royal Wedding

Mr Men is introducing a new character, Little Miss Princess, ahead of the Royal Wedding in April, to mark the 40th anniversary of the popular children's book series created by Roger Hargreaves.

Search begins for greatest sports marketing innovation

Synergy, the sports marketing agency, is asking sport enthusiasts and marketers to vote for the greatest-ever sports marketing innovations.

MAGAZINE ABCs: Consumer magazines' most innovative marketing strategies

Many magazines have diversified away from traditional advertising to promote themselves to new readers. Media Week presents some of the most innovative examples from the first six months of the year.

NMA names 2010's Top 10 most effective newspaper ads

The Newspaper Marketing Agency has identified the top 10 newspaper ads of the first quarter of 2010, ranked for the first time in terms of motivation and involvement metrics.

70-year music culture archive launched

Youth culture agency PYMCA has launched a new multimedia research archive detailing music culture over the past 70 years.

NME launches T-shirt range featuring The Clash, Joy Division and The Stone Roses

NME is launching a range of T-shirts featuring some of its classic magazine covers, including bands The Clash and The Stone Roses, as it looks to tap into its rich 50-year history of rock photography.

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