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Home shopping task to test remaining Apprentice candidates
LONDON - The remaining six candidates on BBC1's smash hit series The Apprentice will be tested next week by having to sell products on a home shopping TV channel.
Home shopping task to test remaining Apprentice candidates
LONDON - The remaining six candidates on BBC1's smash hit The Apprentice series will tested next week by having to sell products a home shopping TV channel.
Digital player - Mark Kelleher
As head of marketing technology and CRM project director at the BBC, Kelleher is well aware that remaining relevant in the digital age is a continual challenge.
Cover Story: David vs Goliath
Virgin Media may have fewer customers than Sky, but the pay-TV battle is not over yet.
In the Bag
A round up of the latest business wins
The Knowledge: Direct watch
December was a busy month for British Sky Broadcasting with the broadcaster topping the volume charts in all three direct media.
Media watch
"You may think avoiding porn or gambling sites makes you safe, but you could easily be infected at a gardening site." - Graham Cluley, from web security firm Sophos, on why the UK gets 20 billion junk...
Strategy: Channel Watch - Credit card firms economise
The bigger picture - A monthly analysis of brand channel spend.
TV Licensing - 'Unfunny' angle engages students
Brand: TV Licensing Client: BBC Brief: To reduce licence fee evasion among students Target audience: Students Budget: Undisclosed Agency: Proximity London
BBC World to target buyers
BBC World, the corporation's commercially funded international news and current affairs channel, has launched a B2B direct marketing campaign to raise awareness of its broad viewer base.
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- Sales Executive, AdMedia
- £20,000-30,000 basic (£30,000-40,000 OTE) UNCAPPED, West End, London
- Brand Sales Account Director - OOH Sales - fab innovative company, Harrison Dear
- To £35,000 (dep on exp) + comm, London
- New Business Director - Mobile Media Agency - £100K+, Propel
- £70000 - £110000 per annum + £100K+ Benefits + Equity, London
- Sales Director - RTB - Direct Sales, Propel
- £75000 - £85000 per annum + 50-60% bonus + equity, London
- Technical Account Manager - Analytics Platform, Propel
- £50000 - £70000 per annum + £50000-£70000, London
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