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PPA Conference: Stylist editor reveals how free title competes in challenging market
and launch a mainstream free women's title, according to Lisa Smosarski, editor of Stylist, who believes
Free glossy monthly prepares for launch
Amuse, a free monthly fashion lifestyle glossy targeting affluent women readers in London ... free magazine targeting City workers, said: "Free magazines are a major part of the evolving media landscape. "When we launched Square Mile in 2005, the only free media was Metro. Nearly seven years on, advertisers appreciate the benefit of free. We invest in content and quality that brings the readers ...
Metro begins tablet push in London as free Wi-Fi commute looms
Metro, the city-centric free newspaper, is launching its first consumer marketing campaign ... commuters into the habit of downloading the digital edition of the free newspaper, for use on tablets ... and Underground train passengers free Wi-Fi in time for London 2012. The Cloud, the BSkyB-owned Wi-Fi provider, is providing free Wi-Fi at 12 London Overground train stations and Virgin Media will power Wi-Fi services ...
Free London listings magazine to launch in April
Scout London, a free weekly magazine, is launching next month as a guide to events and leisure ... The magazine will distil the city's best food and drink venues, shopping experiences, sport and fitness, film, comedy, club nights, arts and culture and live music into a free weekly publication ... at TNT Publishing, the company behind TNT, the free weekly magazine aimed at overseas visitors. ...
Facebook apps boost free-access newspaper sites
The two newspaper sites, which remain free to access in the UK, are among the media partners to benefit from Facebook's Open Graph developments, designed to provide social plug-ins to content outside of the social network beyond its "like" button. The Guardian app has reached more than four million users ...
Absolute Radio launches free Absolute 80s app
Absolute Radio has extended its Absolute 80s brand with the launch of a free app for Apple's iPhone
Newspaper Society offers free ads to local businesses
to £15m worth of free advertising space to young businesses as part of an initiative to help revive local ... of the participating newspapers will donate free advertising space and depending on the needs of the business many ...
Trinity Mirror suspends publication of six free weeklies
local weekly free titles, as it looks to reduce costs amid a difficult economic environment.
Mail on Sunday offers up to £250,000 of free ad space
competition with a prize fund worth £250,000 in free advertising space. ... how effective this medium is. The winner of the competition will receive four free full colour pages in the Mail on Sunday, one free full colour page for four consecutive weeks, as well as pre ...
Time Inc secures print subscribers free iPad access
to its print magazines access their iPad editions for free, according to reports. ... Subscribers of Sports Illustrated, Time and Fortune magazines will be able to download free editions of the magazines on the iPad. Previously, subscribers to these titles had to pay for access to the iPad versions. A similar deal was also arranged between Time Inc and Apple in August for People ...
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