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Outside the Box...On the threat of advertising tax
disciplines, has called on the older generation of advertising practitioners to give up their protectionist ... tax. And before you dismiss this as a threat exclusively visited on American advertisers, think again. As we speak, advertising tax is already being charged in no less than five EU states. With a ... for those not of a nervous disposition. In France, advertisers enjoy a three-tier ad tax system. One ...
Trinity Mirror profits slump 65% as ad revenue falls
trading conditions" were exacerbated by heavy falls in public sector advertising, tax increases, weak ... economic environment", had resulted in trading being "much weaker than previously anticipated". Pre-tax ... 17% drop adjusted pre-tax profit from 50.4m to 41.9m. Trinity Mirror identified "low levels of consumer and advertiser confidence", resulting in an underlying advertising revenue decline of 11 ...
End of digi-tax delights media
End of digi-tax delights media ... of British Advertisers warned that if the BBC could not find cost savings it might need to revisit the advertising issue. “It could well be that the BBC will need to reconsider the commercial opportunities ...
Economist pre-tax profits leap 20%
The publisher of The Economist magazine has reported a 20% leap in pre-tax profits, fuelled by a ... ) revealed details of its financial performance in the year to the end of March in its annual report. Pre-tax ... % to 347m, helped by increased advertising revenues which grew by 15% in the period. The private company, 50% owned by the Financial Times Group, said it had benefited from a "strong rebound" in advertising ...
Advertising’s underworld
to legal advertising or simply filling-in the gaps “big media” has left behind? It’s a cold, drizzly winter ... – clubs and advertising can just cover the costs.” He says it can cost around £2,000 to set up a pirate ... . Advertising on pirate radio stations can well be cost-effective – but be prepared. Anyone involved with pirate ...
GMG pre-tax profits surge to £300m
LONDON - Guardian Media Group's pre-tax profits surged to £306.4m during the 2007/08 financial year ... seriously affected by the difficult advertising market conditions and the migration of revenues - particularly in classified advertising - from print to online". Despite this, the regional business delivered ... display advertising revenue rose 1% year on year, but classified advertising fell by 8.1%. GMG's Guardian ...
GCap pre-tax profits down 40%
Radio group Gcap Media’s pre-tax profits fell by 40% to £22.2m in the year to 31 March. ... Revenues across the group fell by 12.7% to £220.2m and would be down by 4% in April and May, the company said in a trading statement issued today. Gcap blamed the slump on a weak advertising market ... , and on Capitol’s new advertising policy, which has almost halved the number of commercials it airs. Capitol ...
Newspapers spike ad targeting Osborne's tax record
the chancellor George Osborne to task over the goverment's handling of tax evasion and his own tax record. ... The ad, booked by 38 Degrees, a group campaigning for a fairer tax system, has a caricatured image ... to coincide with the rise in VAT, inferring that the Government should be targeting tax evaders to raise finances instead. The ad states "Tax dodging costs the UK up to 120 billion every year. George Osborne ...
Cash machines used for tax reminder campaign
Tax inspectors are using ads on cash machines to remind people to fill out self-assessment tax ... HM Revenue and Customs is using cash machine advertising medium ATM:ad for the first time, to run a countdown to the end of the month as part of its multimedia ad campaign. Each day the creative, screening on more than 1,000 cash machines throughout the UK, changes to show the number of days left before ...
PPA Conference - Saatchi promises press tax amnesty
and former boss of advertising giant Saatchi Saatchi during keynote speech to open the second day ... to prevent Europe-wide tax harmonisation, including VAT on magazines and newspapers ... of advertising during the recent economic downturn. He said: “Consumers have shown ...
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