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Foxy Bingo signs up for second summer with Smooth and Real Radio

By Maisie McCabe, 23 May 12, 10:26

's evening show, for a 13-week run . Jensen and the 'Foxy' character will voice ad-funded content on Smooth Radio, giving information on games and winners, as well as a two-minute solus ad break every ... includes digital and on-air ad campaigns aimed at encouraging Smooth and Real listeners to go to Foxy Bingo ...

Ocean Outdoor partners with TalkSport for summer sport bulletins

By Maisie McCabe, 22 May 12, 10:30

aims to sell bespoke integrated multiplatform campaigns to advertisers using on-air radio ads, digital ...

My Media Week: Ellie Edwards

By Mike Fletcher, 16 May 12, 02:30

, this time straight to the Propel offices where we are hosting our second SWAT event (Supporting Women Ad ...

Hub Digital Networks launches into digital out of home sector

By Nick Batten, 16 May 12, 10:40

their voices heard in such a competitive environment." He added: "Hub Digital Networks aims to bring ... together into one media hub, adding in our unique blend of knowledge, experience and insight, we can create ...

Resident Evil 6 to sponsor 'The Walking Dead'

By Maisie McCabe, 14 May 12, 10:15

it held chemistry meetings with a series of ad agencies . ...

Chevrolet Volt sponsors AskMen Innovation Awards

By Nick Batten, 08 May 12, 03:40

AskMen is promoting the Volt in a six-week campaign in a partnership brokered by Carat, utilising ad placements and site takeovers across AskMen and the bespoke Innovation Awards microsite . Mark ... added: "Our gadget and technology channels are among the most popular content on the site, so it's a ...

Hiscox becomes first UK brand to use AdCastPlus platform

By Loulla-Mae Eleftheriou-Smith, 20 April 12, 12:20

Hiscox, the specialist insurer, is the first UK brand to use Klaustech's new ad format, AdCastPlus ... and claims it allows online publishers to double their inventory. The technology allows ads to be booked ... .com is the first publisher to carry the ad format. Annabel Venner, marketing director at Hiscox, said ... ad format, which acts as a back-drop to websites, surrounding the webpage, offered five times ...

Jazz FM to drop spot ads for one-day tour operator promotion

By Emma Powell, 19 April 12, 11:20

Jazz FM is set to go ad-free this May Day bank holiday, as part of a sponsorship with UK tour

Admiral to sponsor motoring on Discovery

By Nick Batten, 28 March 12, 11:46

the opening credits, ad breaks and closing titles of all motoring shows, and branding within the on ... company, Aviva, ran a new ad campaign in January starring Paul Whitehouse , to support its own MultiCar ... , said that the Admiral brand was "an excellent fit" with the Discovery audience. She added ...

Metro begins tablet push in London as free Wi-Fi commute looms

By Arif Durrani, 26 March 12, 02:21

The campaign centres around digital outdoor activity, accompanied by print ads in Metro itself and digital ads on the music-streaming audio service, Spotify. The commercial push is designed to get ... such as Apple's iPad. From 4pm today (26 March), ads will run on JCDecaux's Transvision outdoor screens ...

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