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The Economist develops ad network Ideas People
-monthly magazine Mother Jones , Burma and South East Asia news site Irrawaddy.org , and AllAfrica.com , which offers African news and information for a global audience. More familiar names for UK-based readers might be political magazines The New Statesman and Prospect , literary site The Browser , and ...
My Media Week: Ellie Edwards
of us working full time and with two small children, our morning routine is like military precision ... for their Everyday Value range (an attempt for them to regain the No.1 supermarket slot). There's not much news today, so I opt for a read-through of my Twitter feed for the rest of the journey. The morning is a blur ...
Hub Digital Networks launches into digital out of home sector
apps to provide multiple touchpoints and new response mechanisms for DOOH which help optimise campaign ...
Look launches 'Look What I'm Wearing'
into readers obsession with other women s style, 'Look What I m Wearing' is a new addition to look.co.uk where ... in to this with Look What I m Wearing. It will be a major new franchise, providing a daily online destination, a weekly ...
O2 gets 'unheard of' 117% engagement rate for paid-for Twitter campaign
and be presented with a new option. The high engagement rate shows that every Promoted Tweet was interacted ... " with the campaign, which "broke new ground creatively" on Twitter. "For a marketer these levels of engagement ...
LinkedIn steps up mobile strategy with iPad launch
first foray into tablets with an extensive iPad app, and adding new features to its smartphone apps. ... Mobile is the fastest-growing service at LinkedIn and, according to the company, it receives 22% of traffic from mobile devices. The new iPad app, which is available to download for free from today (26 April), has been designed with a view to being a reading tool, for its industry news content. It has ...
Eric Newnham invests in Blis Media
's new product launches throughout 2012." Gregor Isbister, Blis chief executive officer, said ...
Google improves reporting for video campaigns in AdWords
The new functionality for AdWords users, previously only available to fewer than 20 advertisers, brings the reporting of video campaigns run on YouTube and the Google Display Network into the same ... industry average, we were able to make incremental reach to TV a reality. This is an exciting new ad format ...
Hiscox becomes first UK brand to use AdCastPlus platform
Hiscox, the specialist insurer, is the first UK brand to use Klaustech's new ad format, AdCastPlus ... that new larger display formats out-performed existing formats. The IAB report showed the wallpaper online ...
Yahoo chief calls for 'tenacious sales execution'
, setting out a new company structure to take effect on 1 May. Advertising sales will be housed in a new ... -president of sales since 2008, will lead EMEA on an interim basis while Yahoo searches for a new leader for the region. Rich Riley, who was EMEA managing director until very recently and is moving to New York "soon ...
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- Sales Executive, AdMedia
- £20,000-30,000 basic (£30,000-40,000 OTE) UNCAPPED, West End, London
- Brand Sales Account Director - OOH Sales - fab innovative company, Harrison Dear
- To £35,000 (dep on exp) + comm, London
- New Business Director - Mobile Media Agency - £100K+, Propel
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