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Hiscox becomes first UK brand to use AdCastPlus platform
, which allows online ads to stay present on the side of a web page, even when a user scrolls down.
Google blasts MPs' web screening proposal
Google was responding to a report published yesterday (27 March) by the joint Committee on Privacy and Injunctions. Google said in a statement: "Requiring search engines to screen the content of their web pages would be like asking phone companies to listen in on every call made across their networks ...
Collective brings in Dominic Woolfe to build advertiser relationships
network Web TV Enterprise Collective is building its presence in the UK and in January appointed Nathan ...
Zeebox rolls out click-to-buy function
Within seconds of a TV ad appearing on the screen, a click-to-buy button will appear on the Zeebox real-time screen, which viewers can click on to reach the product page of a web retailer, or the brand ... . However, previous attempts had suffered from lack of web integration and an easy way to do it through a TV ...
Industry View: After the IPO, what next for Facebook?
of social plumbing for the web; an identity layer built on 850 million users. Its social by design strategy ...
Auto Trader drives on board Facebook Timeline
of consumer marketing at Auto Trader, said: "The social web has made the traditional 'peer opinion ...
Collective launches premium video RTB marketplace
The marketplace combines Adap.tv's RTB technology with Collective's audience data. It offers a single point of access through a web interface to a range of pre-roll video ad inventories, exclusively represented by Collective. Among the publishers that have made a proportion of their inventory available ...
Online TV viewing reaching plateau, says Barb
, Barb announced it would be introducing a web TV-viewing meter at the start of this year ...
Lingerie brand bids to link Tube ads with mobile
, either to a web account or directly to the mobile phone handset. If users type in Figleaves.com when ...
Adconion buys video ad network Smartclip
across in-banner, in-stream and Connected TV. The online video and web TV market is incredibly fragmented ... ." Media % Reach UK Web Population Total Internet : Total Audience 80 ...
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- Sales Executive, AdMedia
- £20,000-30,000 basic (£30,000-40,000 OTE) UNCAPPED, West End, London
- Brand Sales Account Director - OOH Sales - fab innovative company, Harrison Dear
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