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Nivea signs Euro 96 team mates for skincare push

By Loulla-Mae Eleftheriou-Smith, 25 May 12, 12:05

In the latest phase of its marketing push for the brand's Sensitive range, Nivea is releasing a new ad featuring a cast of key players from the Euro 96 England squad Paul Ince, Les Ferdinand and David Seaman. The three players are shown shaving in front of the bathroom mirror, while ...

The Sun plans Euros and Olympics assault

By John Reynolds, 25 May 12, 12:14

Cup, while the Daily Mirror also sold copies there. It is unclear if rival newspapers are planning ...

Sun website traffic little moved by Sunday print launch

By Daniel Farey-Jones, 24 May 12, 01:28

. Among the smaller players Mirror Group Digital piled back on the audience after a couple of bad months following the relaunch of the Daily Mirror site in February. Its daily average browsers surged 13 ... .02 The Independent 695,992 15,043,267 8.02 18.76 Mirror Group Digital 660,672 13 ...

Things we like

24 May 12, 08:00

is the product of smoke and mirrors, it isn't fair that one of the most anticipated media IPOs in history ...

The Advocates - China bolsters Pernod Ricard's drinks cabinet

By John Tylee, 24 May 12, 08:00

boost of 20 per cent to EUR800 million to 31 December 2011. That growth is mirrored in a steadily ...

Think BR: Understanding big data

By Matt Barnett, 23 May 12, 08:00

get a data team of Neos,Trinitys and the odd Morpehus to test, learn and activate, they may just ...

Trinity Mirror rolls out call to action online ads

By Nick Batten, 21 May 12, 10:30

Trinity Mirror has added Respond's contextual call to action ads to its national portfolio ... London", above and below the content around where the Facebook Like button is displayed. Trinity Mirror's portfolio includes the Daily Record, Birmingham Mail, Liverpool Echo, and Wales Online. Guy Cookson, co-founder of Respond, said: "We are really excited to be working with Trinity Mirror. "Iconic ...

More than a million Paralympics tickets go on sale to mark 100-day countdown

By John Reynolds, 21 May 12, 09:30

Today marks 100 days to go until the opening ceremony of the London 2012 Paralympic Games. Marketing support behind the ticket sale is expected to run primarily across print and digital, mirroring the marketing of the sale of Olympic ticket sales. Tickets will be available across all sports and most ...

Newspaper Marketing Agency relaunches as Newsworks amid 'need to think differently'

By Arif Durrani, 21 May 12, 12:06

, Independent Print, Mail Newspapers, Mirror Group Newspapers, News International and Telegraph Media Group ...

The7stars appointed by Ibiza Rocks Group for first full marketing campaign

By Nick Batten, 18 May 12, 11:20

." The7stars recently brokered a deal for Gala Coral to be the Daily Mirror's sole betting partner ...

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