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Jaguar to air Homeland-themed ad

By Maisie McCabe, 03 May 12, 12:01

of 'Homeland', in the final ad break of the TV drama on Sunday (6 May). ... Jaguar, in a campaign planned and bought by Mindshare, will premiere the 40-second TV ad as part of its 'Alive' global brand positioning , in the first ad break of 'Homeland' on Sunday. Following ... unfold, Jaguar is making a really bold statement." During last Sunday's 'Homeland episode, Channel ...

Tetley signs deal to sponsor Sunday family films on Channel 5

By Maisie McCabe, 20 April 12, 08:00

movies such as 'Toy Story' and 'Pocahontas' on Channel 5 on Sunday afternoons as part of a wider deal ... The year-long sponsorship starts this Sunday (22 April) and Tetley bumpers in the style of popular movie themes, such as cowboys, pirates and superheroes, will sit around the breaks in Channel 5's Sunday ... spokeswoman for Channel 5 said the average audience for the Sunday films is more than 1.1 million viewers ...

ITV signs up Bloo to sponsor 60-Minute Makeover

By Maisie McCabe, 23 March 12, 08:51

The show is presented by designer Catherine Gee, who oversees a surprise home makeover, whereby a team of experts decorate several rooms in 60-minutes while the owner is away. The sponsorship, which was negotiated by independent media agency John Ayling Associates, will include five, 10 and 15-second idents ...

Sun rivals rally as super Sunday nears

By Maisie McCabe, 23 February 12, 09:06

of the Sun on Sunday launch, as media agencies predict News International's rivals could spend £7m before ... Associated Newspapers is promoting the Mail on Sunday's "stunning free magazines" (Live, You ... in Metro, its free newspaper. The Express, part of Northern Shell, is advertising that the Sunday ... . In The Mirror a news story explains there will be "four great sections in your great Sunday Mirror" which ...

News International signs seven-figure deal with Global Radio

By Maisie McCabe, 06 February 12, 11:20

Snowdon. The Times and The Sunday Times will sponsor Classic FM's 'More Music Breakfast' with Mark ... -ups and advertorials in partnership with The Times and The Sunday Times, and the 'Big Top 40' chart (which is broadcast ...

Time Out to broadcast updates on London Underground

By Maisie McCabe, 05 December 11, 03:35

and events on Sunday and Monday, films on Tuesdays and Wednesdays and bars and restaurants from Thursday ...

Digital Cinema Media to roll out Primesight interactive outdoor ads

By Sophie Maden, 28 October 11, 11:07

and Independent cinema sites. Follow Sophie Maden on Twitter @Sophie_Maden ...

Ikea turns to Absolute Radio for bedroom promotion

By Maisie McCabe, 24 August 11, 04:16

Nine O clock News idents at around 10.30pm from Sunday to Thursday on Channel 4, to remind people ...

Paramount extends 3D to Transformers billboard

By Maisie McCabe, 23 June 11, 03:20

tickets to the premiere on Sunday (26 June). The outdoor campaign was planned and bought by WPP out ...

M&M's inks million-pound movie deal to push flagship store

By Maisie McCabe, 23 March 11, 09:40

, Vue, Picturehouse, IMAX and some independent cinemas. Jeremy Playle, sales director at DCM, said ...

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