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O2 gets 'unheard of' 117% engagement rate for paid-for Twitter campaign
opportunities for UK advertisers in September last year, with Sky and Electronic Arts among the first to use ...
Spotify takes the plaudits in the latest IPA Online Media Owner survey
. AOL is the most consistently improved performer and that Microsoft and Sky have both turned around ...
BSkyB's The Cloud to provide Wi-Fi for London Overground
and also provides Sky broadband customers with access to 10,000 Wi-Fi hotspots across the UK. Follow ...
Zeebox to introduce voting payments feature
Brother' . Zeebox launched in the UK last year. In January this year, Sky signed a deal reportedly ... Sky Media, and giving Sky the rights to incorporate Zeebox's IP into its own apps. Follow Sarah ...
Twitter targets small businesses with self-service ads
and opened a London-based office in May 2011 . Sky was the first brand to roll out UK-targeted Twitter ads ...
Zeebox rolls out click-to-buy function
for targetable Zeebox ads to be shown alongside their TV commercials . Zeebox's ad sales were awarded to Sky ... -to-buy promise." In January, Sky signed a deal reportedly worth $15m ( 9.8m) that included a 10% stake in Zeebox, the Sky Media ad sales agreement, and gave Sky the rights to incorporate Zeebox's IP into its ...
Industry View: After the IPO, what next for Facebook?
of hype and not a little skepticism from the likes of WPP's Sir Martin Sorrell. Its sky-high valuation ...
News analysis: Will the UK and Ireland warm to Netflix?
market, with Amazon's LoveFilm as one of the most recognised brands and Sky, Virgin Media and BT also ... on the larger players, pointing its guns at broadcasters including Sky and Virgin Media, and surpassing LoveFilm ... offered by carriers like Sky." However, whether projection figures are commercially sensitive ...
VivaKi strikes exclusive ad deal for Xbox entertainment apps
." Xbox is poised to roll out a product placement on Sky1 HD later this month, which will see its Kinect ...
My Media World: Jonathan Lewis
the industry of "blue sky media" talk and stop it from rewarding the inane. ... the media world I ensure That moving forward, all out-of-the-box, blue-sky, 360-degree media ...
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