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Arena Media nets global City Index account
City Index, the financial spread betting provider, has appointed Arena Media to handle its global ... expand its customer base in its key markets. It is understood that Total Media has been the incumbent ... , business director of Arena Media, said: "City Index is an exciting new client with big ambitions to grow ... for City Index, said: "Arena Media demonstrated a deep understanding of our business and its challenges ...
4th Screen Advertising to sell ads on Daily Mash mobile site
The partnership will bring 4 th Screen's rich-media ad formats, which include HTML5 formats and tap-to-expand banners, to Daily Mash's new mobile site, which launched at the weekend with Audi as one of the first advertisers. Advertising sales for the Daily Mash desktop site will continue to be handled by w ...
Hubert Burda sells Love it! And Full House! magazines
13.15 UPDATE: Hubert Burda Media UK has sold real-life titles, Love it! and Full House!, to a start ... 's Holborn offices, with no redundancies, Patten told Media Week. Patten said he was a majority ... published by News International's defunct magazine arm News Magazines, but was sold to Hubert Burda Media ... , head of Hubert Burda Media International, said "We are concentrating on our growing UK portfolio ...
WWE hands Collective its display and video ad sales account
for display ad sales, having beaten incumbent Burst Media in a competitive tender. The deal will start on 1 ... , director of media distribution at WWE, said: "Strategically, social media and digital is an important ... -heavy and social media-heavy. Strategically, our role is to grow our digital business across all platforms ...
Helen Keable joins Posterscope as commercial and communications director
Posterscope, the Aegis Media-owned outdoor media specialist, has appointed Helen Keable ... 15 years' experience at media agencies. Wilson said: "We are at the beginning of a new era ... , to media owners and to advertisers in a more joined up and effective way. To help us with this, Helen ...
Bauer launches knowledge-led mag Wonderpedia
Bauer Media is preparing to launch Wonderpedia, a monthly knowledge-based magazine offering a ... subscriptions. Paul Keenan, chief executive of Bauer Media, said: "Wonderpedia is entering into a strong ... group of engaged and educated male consumers." Abby Carvosso, managing director of Bauer Media London ...
WPP reports 4% rise in revenues to £2.4bn
The world's largest marketing service group said its advertising and media investment management unit, home to Ogilvy, JWT, MediaCom, performed strongly and grew 6.2% to 973m in the quarter. WPP ... . Flagship media agency GroupM,the group investment management company which includes Mindshare, MEC ...
Perform signs three-month exclusive deal with MediaCom
of revenue sources, including distributing sports content to bookmakers and online media, as well as gaining ...
Amscreen hires Jamie Lindsay as managing director
Amscreen, the digital media owner, has appointed Jamie Lindsay as its managing director. ... Lindsay is leaving his current role as managing director, commercial, of in-flight media specialist Brand Connections Global but is understood to be working out his notice and is expected to join ... force at JC Decaux. He started his career at Carat, the Aegis media agency. He will be joined by Jai ...
Aimee McKay lands sales director role at BlowUp Media
Outdoor media company BlowUp Media has appointed Aimee McKay to the newly created role of sales ... McKay joins BlowUp Media from Clear Channel Outdoor where she spent 10 years. She ... formats. Prior to Clear Channel, McKay worked as a media consultant at Look Outdoor (now APN) in New Zealand, across its airport media portfolio. Gesua said: "Aimee's knowledge, passion and wide ...
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