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The Economist develops ad network Ideas People
The Ideas People network is run by a business unit the magazine publisher launched two years ago in the US, called Ideas People Media. The Economist is now strengthening its UK sales operation from one ... : "We have a direct sales team. It's a separate sales team from The Economist team, yet we are thinking ...
My Media Week: Ellie Edwards
journey analysis and offline sales modelling, these meeting are never dull. We're still in an embryonic ... potential candidate. Lunch is at Wild Honey with Matt Bush, head of agency sales at Google. We worked ...
Hub Digital Networks launches into digital out of home sector
James Thornton, a former head of agency sales at Amscreen, has launched Hub Digital Networks, which ... environments. Hub will provide media sales and hardware sales, consultancy and marketing support for small ... in more than 250 salons nationwide, reaching affluent females, and previously managed its sales in ... group of networks both in terms of increased sales and exposure, and also marketing and insight ...
Look launches 'Look What I'm Wearing'
each week. Look will promote the launch of Look What I m Wearing with digital and press advertisements ...
O2 gets 'unheard of' 117% engagement rate for paid-for Twitter campaign
O2's 'Priority Moments' promoted tweet campaign last year achieved an "unheard of" 'tweet ... Twitter bases the tweet engagement metric on the number of times the promoted product is clicked ... the message is shown. O2 ran a campaign to promote its loyalty scheme Priority Moments, using 40 promoted tweets, and a promoted trend on 16 March this year. It asked Twitter followers to choose your own ...
LinkedIn steps up mobile strategy with iPad launch
, LinkedIn is working towards attracting greater marketing spend to the service by promoting ...
Google improves reporting for video campaigns in AdWords
The new functionality for AdWords users, previously only available to fewer than 20 advertisers, brings the reporting of video campaigns run on YouTube and the Google Display Network into the same interface as search and display campaign reporting. Dara Nasr, head of agency sales for the UK, YouTube ...
Hiscox becomes first UK brand to use AdCastPlus platform
print advertising, outdoor, digital and TV sponsorship. "The engaging format will promote our brand ...
Yahoo chief calls for 'tenacious sales execution'
Yahoo chief executive Scott Thompson has put Christophe Parcot, EMEA vice-president of sales ... , setting out a new company structure to take effect on 1 May. Advertising sales will be housed in a new ... in their own regions". Thompson wrote: "Our regional sales teams will be the advocate and voice for our ... sales must bring urgency and tenacious sales execution to all we do for advertisers. In addition ...
Vevo claims 23% user growth one year after launch
features from the US version, including its 'Lift' promotion for emerging artists, launched by Sony ...
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- Sales Executive, AdMedia
- £20,000-30,000 basic (£30,000-40,000 OTE) UNCAPPED, West End, London
- Brand Sales Account Director - OOH Sales - fab innovative company, Harrison Dear
- To £35,000 (dep on exp) + comm, London
- New Business Director - Mobile Media Agency - £100K+, Propel
- £70000 - £110000 per annum + £100K+ Benefits + Equity, London
- Sales Director - RTB - Direct Sales, Propel
- £75000 - £85000 per annum + 50-60% bonus + equity, London
- Technical Account Manager - Analytics Platform, Propel
- £50000 - £70000 per annum + £50000-£70000, London
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