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Reader's Digest UK launches direct marketing venture

Reader's Digest UK has launched a company called Direct Marketing Partners, securing ITV Studios ... of Reader's Digest and plans to recruit a new managing director. Direct Marketing Partners will have ... , such as Reader's Digest's existing lists. It will also organise delivery of items and manage payments ... ." Direct Marketing Partners is owned by Vivat, the same parent company as Reader's Digest UK. Since its ...

Bauer Media launches pilot of Gaz7etta with Grazia magazine

men something different: a news digest that doesn t just edit the news but gives them the inside story ...

Reader's Digest receives nine offers from potential buyers

LONDON - Reader's Digest has received nine offers to acquire the business, according to the company ... and quality of offers we have received." The Reader s Digest sales team is marketing advertising space ... half of March and the team is working on the May issue. Last week, Reader's Digest's UK advertising ... since 1988. Reader s Digest UK arm had 117 staff before its move into administration on 17 February. ...

Planet Media - A speed-read guide to the major developments of the week

to be based in New Delhi, will initially publish weekly news digest The Week in Australia. DIGITAL ...

Craft to launch new style title

Distill, which takes its inspiration from Dennis Publishing's The Week and features a digest of fashion, will be a bimonthly title that the publisher claims will show "the best of the global and style press". The title is the first consumer magazine from Craft Publishing, a venture headed ...

UK mobile ad spend forecast to treble over next four years

, with advertising making up one fifth of mobile TV revenues, according to a new report by Screen Digest.

Up the ladder

GMG Radio, PHD North, Financial Times, ITV, Eyeconomy/NASH, Readers Digest, Discovery Networks ... Media. - Reader's Digest has appointed Noel Nallen as sales manager within the advertising team ...

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