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Asda moves trolley media contract to Redbus

Asda has appointed Redbus Media Group, a specialist point-of-sale network, to handle its ... held the business for more than two years. Redbus, which already handles trolley advertising ... . Redbus said the new appointment will help the company reach up to 200 million shoppers every four weeks. Alan Valler, group sales director at Redbus, said: "Demand from advertisers for in-store media ...

Mediaedge:cia retains £12m media business for Lions Gate

as British film distributor Redbus in 2004. Lions Gate acquired Redbus in 2005 and the WPP agency handled ...

Asda hands over trolley sponsorship

and trolley bay sponsorship, taking over the contract from incumbent Redbus.

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