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Redbus hails student campaign
LONDON - All of Redbus Outdoor's UK university ad sites have been filled during the six ... Redbus said this proved that the student market was attracting considerable interest from ... in their own right. According to Redbus, students spent 20bn last year. The Royal Bank Of Scotland Student ... and entertainment though no mention is made of the amount spent on beer. Redbus said that advertisers interest ...
JCDecaux poaches Redbus’ Greene
LONDON – JCDecaux Airport has appointed Redbus Outdoor’s Nicola Greene to head its experiential ... Authority sites. She joined Redbus Outdoor in August last year. Before that, she spent five years at Clear ...
JCDecaux poaches Redbus' Greene
JCDecaux Airport has appointed Redbus Outdoor's Nicola Greene to head its experiential division ... Authority sites. She joined Redbus Outdoor in August last year. Before that, she spent five years at Clear ...
Redbus expands university X-Sites
Outdoor media owner Redbus Media has added six universities to its X-Sites outdoor media network ... Redbus Media's new universities comprise King s College London, Warwick, Glasgow, Keele, Nottingham Trent and Liverpool John Moores. The Redbus six-sheet format will be installed in their student ... the assets of struggling companies within the media and telecoms industries. Redbus bought the assets ...
Redbus introduces uni Bluetooth offer
Redbus Outdoor is to roll out Bluetooth capability across its 650 six-sheets at 100 university ... whether or not to accept the transmission. "Redbus Outdoor is the first to offer an intelligent ...
Asda hands trolley remit to Redbus Outdoor
LONDON - Supermarket chain Asda has appointed Redbus Outdoor to sell advertising space ... To date Redbus has been working with Asda to implement campaigns sold by Asda Media Centre itself, but, following increased demand from agencies, Redbus has been appointed to manage all agency business for the trolley format. Redbus specialises in retail media and currently also holds contracts with Sainsbury ...
Redbus to launch digital six-sheets in universities
Redbus Media Group, the outdoor media owner, is launching a digital six-sheet network ... For the initial rollout of the network, Redbus will install 60 high-definition six-sheets at 35 ... -sheet network across 120 campuses. Redbus manages outdoor media in student unions, restaurants, bars and clubs in universities across the country. A spokesman for Redbus said its network reaches "almost all ...
Asda moves trolley media contract to Redbus
Asda has appointed Redbus Media Group, a specialist point-of-sale network, to handle its ... held the business for more than two years. Redbus, which already handles trolley advertising ... . Redbus said the new appointment will help the company reach up to 200 million shoppers every four weeks. Alan Valler, group sales director at Redbus, said: "Demand from advertisers for in-store media ...
Primesight bid to buy Streetbroadcast thwarted by Redbus
late move by investment vehicle Redbus Group. ... It is understood that Redbus, which specialises in buying the assets of struggling companies ... , chief executive of Redbus Group, said this acquisition is essentially a "bolt-on" transaction and Streetbroadcast's assets fit into Redbus' existing outdoor advertising operations. Redbus Group's out-of-home arm ...
Letters - 9-16 October 2007
Redbus Outdoor, Que Pasa, MoMac, E Commerce Expo. ... OUT-OF-HOME ADVERTISING MUST BE WELL SITED AND DELIVER THE RIGHT MESSAGE Alan Valler, Group sales director, Redbus Outdoor I can see why some out-of-home media owners could be interested in understanding audiences better, especially in the parts that Postar doesn t currently reach, but this seems over ...
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