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Seven Squared sets up B2B unit
The new unit has secured the League Managers Association (LMA) as its first client and is set to announce another client in the coming weeks. The unit will be headed by Mike Bokaie, the founder ... will firstly relaunch the League Managers Association quarterly title The Manager, previously published ...
Clear Channel offers Premier League stadia network
With the Premier League kicking off tomorrow (Saturday), Clear Channel said advertisers would be able to choose from multiple small and large formats within one kilometre of Premier League stadia. Clear Channel said according to TGI figures, the audience profile of people who paid to watch a football ...
Sport owner strikes commercial deal with ESPN
ahead of its inaugural English Premier League TV coverage, which includes a four-page cover wrap ... to a Premier League game of their choice. The deal was negotiated by UTV Pitch, the sales team formed ...
Steak's Martin Carlill finds Melbourne fantastic
, the Melbourne Cup, cricket, rugby league and much more besides. One thing we can learn from Melbourne ...
Ford is back in the driving seat
Ford has enjoyed some of the highest awareness of all the automotive brands, thanks largely to heavy endorsement through its sponsorship deals with Sky Sports News and Champions League football. However, despite this high level of awareness, BrandIndex scores for Ford have been in decline in recent ...
Media 360: Meeting of minds
strong." THE CLIENT - Lisa Clark, head of media management, Premier Foods "The speed and severity ...
Insiders' Guide: CBS Outdoor client sales team
premiere or another - although we are a bit concerned about the George Clooney restraining order. Dave ...
Do media jollies make business sense?
and, since we broadcast the events, we have a number of seats at FA Cup and Champions League events ...
When it comes to football, Sky is in a league of its own
-flight football for 17 of those years, since the inception of the Premier League in 1992. And it is football ... observers predicted a serious challenge to Sky's football dominance. But in the latest round of Premier League rights negotiations finalised last Friday - for 2010-2013 - Sky won back one of Setanta's packages ...
BBC retains rights to Premier League highlights
LONDON - The BBC has retained the rights to air highlights of the Premier League until the end ... 2006, Setanta broke BSkyB's monopoly of live Premier League football matches, winning the rights ... League, with BSkyB paying 1.3bn and Setanta 392m. Premier League chief executive, Richard Scudamore said: "The BBC's commitment to the Premier League, the clubs and their fans has been an undoubted ...
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