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Conde Nast offers advertisers tablet metrics
Conde Nast is to provide advertisers with ad-specific metrics for its UK tablet editions, from June ... The magazine publisher claims to be the first UK publisher to do this. The venture, which ... advertisers who have placed ads incorporating a web link or who have taken a premium ad opportunity ... will become increasingly significant as consumer scale from more brands on more devices continues to increase ...
ITV1, C4 and 5USA triumph at Freesat Awards
took home gongs at last night's Freesat Awards, where the BBC also won five of the 11 categories. ... . ITV won two awards. Mid-morning magazine show 'This Morning' took home the Best Live TV Programme award and Ant Dec, presenters of 'Britain s Got Talent' and 'I'm a Celebrity Get Me Out of Here', won ... The awards, now in their fourth year, celebrate the TV channels and programmes that broadcast ...
Gardeners' World magazine prepares scratch-and-sniff edition
The magazine, which celebrated its 20th anniversary last year , will carry a lavender ... in this way. Advertisers in the June issue include Honda, Nissan and John Deere. The production team ... performance in the magazine market following a relaunch last year. Its July to December circulation of 216 ...
4th Screen Advertising to sell ads on Daily Mash mobile site
The Daily Mash, the satire website, has appointed 4th Screen Advertising as its exclusive mobile ad ... of the first advertisers. Advertising sales for the Daily Mash desktop site will continue to be handled by w ... of 6% year over year, according to Comscore. Mark Slade, chief executive of 4th Screen Advertising ... Advertising as its exclusive third-party mobile sales partner . Follow Sarah Shearman on Twitter ...
RAJAR Q1 2012: Views from the radio advertising buyers
What do today's Rajar results mean for radio stations and advertisers? Four radio buyers give ... an advertising point of view we have seen some really excellent work from the radio owners over last 12 months ... and demonstrate the impact the medium is having on an advertiser s business." Thomas Thacker, broadcast ... night's Sony Radio Awards, it's nice to see correlation between the award winners and this morning's Q1 ...
Hubert Burda sells Love it! And Full House! magazines
published by News International's defunct magazine arm News Magazines, but was sold to Hubert Burda Media ... . The sale leaves Hubert Burda with seven monthy or bi-monthly magazines in the UK. It publishes more than ... magazine called Landlove , aimed at serving the lifestyles of women aged 35-plus. Fabrizio D Angelo ...
Channel 4 advertising feels loss of Big Brother
Advertising revenues for Channel 4's main network fell by 19.5 million, from 598.5 million ... with the younger 18 34 year-old demographic, a popular target group for many advertisers. Big Brother became ... 2011. The ensuing drop in advertising contributed to total revenues at Channel 4's main network ...
Haymarket Network relaunches Jaguar Magazine iPad app
of the iPad app for Jaguar Magazine, featuring more exclusive images, information and video about the car ... and the print version of Jaguar magazine has a circulation of around 200,000, and is produced in 11 languages ... produced bespoke luxury hardback yearbooks for Jaguar, as well as brochures and special-issue magazines ...
Out and About PPA special
This week Out and About spends the day at the PPA Conference in the London Hilton Metropole Hotel
PPA Conference: Content is king says MediaCom's Bozeat
driving force in funding magazine content. ... Speaking to Media Week ahead of his presentation at the PPA conference 2012 Bozeat said: "It s about content. It s content the consumers want and that brands want to be associated with." During his talk he said publishers could use brand partnerships to help fund projects and quality content ...
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