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Large-scale NFC ads trial gets 3,000 people to interact
great opportunity for outdoor advertising to provide consumers with engaging and interactive campaigns ... , communications buying manager at Unilever, said: "As one of the UK's largest advertisers, it's important that we ... of opening conversations with our consumers. The four-week trial showed that we can successfully combine ...
DMGT'S national and regional titles axe nearly 600 jobs
print advertising revenues and the cost of promotional activity across its digital business ... in the period, helped by growth in recruitment advertising. Overall, DMGT reported revenues on an adjusted ...
Future plans new launch as iPad sales hit £3m
Future Publishing is planning to launch a print magazine to follow up its craft title Mollie Makes ... circulation of around 15,000, although the magazine has yet to be ABC-audited. The follow-up title, as yet ... , pointing out that the group's digital revenues were up 37% on the year, while digital advertising now made up 44% of total advertising. Its digital credentials are clear to see, but this comes amid ...
Media360: Zeebox is social media app to watch says MEC's Fletcher
-focused media world? and "What client categories can benefit from increasing advertising through more relevance ...
RAJAR Q1 2012: Views from the radio advertising buyers
What do today's Rajar results mean for radio stations and advertisers? Four radio buyers give ... an advertising point of view we have seen some really excellent work from the radio owners over last 12 months ... and demonstrate the impact the medium is having on an advertiser s business." Thomas Thacker, broadcast ... night's Sony Radio Awards, it's nice to see correlation between the award winners and this morning's Q1 ...
RAJAR Q1 2012: Reactions from the station owners
Gold celebration at the Sony Awards this week , it s fantastic to see Rickie, Melvin and Charlie see ... million listening hours following their gold award for Station of the Year on Monday. "TalkSport s now ... the year and three Sony Radio Awards, not a bad week! "The summer is looking great for us, especially ...
RAJAR Q1 2012: DAB and internet at listening-hours high
of the Year [BBC 6 Music at this week s Sony Radio Academy Awards], the mainstream popularity of digital radio ...
Eye releases study on neuro effects of outdoor media
Eye, the international out of home advertising company, has released the results of a study looking ... treatments have an impact on how consumers think and feel about the brands advertised, and are key ... to prove that consumers engage with advertising in airports. Now our Neuro Imaging study confirms ... the brain activity of consumers in different out of home environments to create the first neuro imaging ...
Newspapers are better suited to Saturdays
to keep your eye firmly on what the consumer is doing. And what the consumer is doing increasingly Monday ...
JCDecaux's revenue rises 6.6% boosted by UK transport division
advertising portfolio across the world. "Our strong exposure to fast-growing markets and growing digital ...
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- Sales Executive, AdMedia
- £20,000-30,000 basic (£30,000-40,000 OTE) UNCAPPED, West End, London
- Brand Sales Account Director - OOH Sales - fab innovative company, Harrison Dear
- To £35,000 (dep on exp) + comm, London
- New Business Director - Mobile Media Agency - £100K+, Propel
- £70000 - £110000 per annum + £100K+ Benefits + Equity, London
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- £50000 - £70000 per annum + £50000-£70000, London
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