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The Economist develops ad network Ideas People
The Economist Group is building on its advertising network, Ideas People, to group together more ... The Ideas People network is run by a business unit the magazine publisher launched two years ago ... -monthly magazine Mother Jones , Burma and South East Asia news site Irrawaddy.org , and AllAfrica.com , which ... might be political magazines The New Statesman and Prospect , literary site The Browser , and ...
SAS moves into real-time bidding arena
SAS also plans to extend its capabilities to advertisers and agencies to help them make more informed decisions on where to advertise and how to optimize budgets for maximum impact. The company ... , said: "Digital advertising has huge potential to benefit from the application of advanced analytics ...
AOP SUMMIT 2011: Data traders express desire for common frameworks
. Wilkinson outlined how IDG, which owns business and consumer technology brands such as CIO and Computerworld, had used its own data to come up with smarter packages for advertisers but had also set up an ad ... on the consumer side with data partners without producing "earth-shattering revenues", Wilkinson said, adding ...
Emap picks data specialist as chief executive
of consumer data analysis company ClarityBlue. The company was acquired by Experian in 2006 , and he went ... magazine titles including Construction News and Nursing Times, is jointly owned by Apax and Guardian Media ...
Channel 4 in 'multimillion' pound data and CRM investment
to understand and develop viewer relationships and harness insights for advertisers. ... of corporate and commercial research, has been promoted to the role of head of advertising research and development. Whitehead said: "The head of advertising research and development will ensure that advances in data analytics and audience engagement metrics are utilised to help evolve our advertising model ...
Heineken and i launch co-branded app
, MediaVest, said: "MediaVest created the Heineken initiative to enable Heineken to reach consumers ...
Yell profits drop as print revenues fall 18%
to the market, increasing consumer usage and increasing revenues. "Our market positions in print remain ...
Reader's Digest UK launches direct marketing venture
The magazine publisher has launched the company to provide an end-to-end direct marketing solution for brands to promote their products. The new enterprise is headed by David Titmuss, chief executive of Reader's Digest and plans to recruit a new managing director. Direct Marketing Partners will have ...
Progressive Media launches customer publishing company
, India and Australia. As well as publishing B2B magazines such as design title Blueprint and financial ...
MAGAZINE ABCs: Tesco swells customer magazines circulation
Customer magazines have extended their grip on the top 10 magazines by circulation with the debut ... Tesco Real Food joins Tesco Magazine, which has a circulation of 1,998,767, unchanged year on year. Both are published by Cedar. The quarterly magazine, launched in March, carries recipes and ideas ... what their level of skill in the kitchen might be. The magazine is supported by the informative Real ...
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- Sales Executive, AdMedia
- £20,000-30,000 basic (£30,000-40,000 OTE) UNCAPPED, West End, London
- Brand Sales Account Director - OOH Sales - fab innovative company, Harrison Dear
- To £35,000 (dep on exp) + comm, London
- New Business Director - Mobile Media Agency - £100K+, Propel
- £70000 - £110000 per annum + £100K+ Benefits + Equity, London
- Sales Director - RTB - Direct Sales, Propel
- £75000 - £85000 per annum + 50-60% bonus + equity, London
- Technical Account Manager - Analytics Platform, Propel
- £50000 - £70000 per annum + £50000-£70000, London
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