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Heathrow creates 'royal runway' for Diamond Jubilee

By Loulla-Mae Eleftheriou-Smith, 25 May 12, 12:25

The flag has been created by outdoor agency Curb and spans 540 square metres, measuring 30 metres in height. It marks the first time an image has been painted on Heathrow's airfield. It is positioned next to the northern runway so passengers can see the image as their flights land. Red carpets ...

Arena Media nets global City Index account

By Nick Batten, 25 May 12, 10:30

channels including TV, press, outdoor, display and email. Follow Nick Batten on Twitter @NickBatten2 ...

Large-scale NFC ads trial gets 3,000 people to interact

By Maisie McCabe, 25 May 12, 10:43

great opportunity for outdoor advertising to provide consumers with engaging and interactive campaigns ...

Aurasma head Martina King departs amid HP turmoil

By Matthew Chapman, 25 May 12, 10:23

. Augmented reality platform Aurasma is increasingly gaining traction in print and outdoor advertising ...

Pepsi Max unites football and music stars in Facebook app

By Loulla-Mae Eleftheriou-Smith, 25 May 12, 09:06

showing off their skills at an outdoor festival, while Calvin Harris plays his 'Let's go' single ...

Missing People asks viewers to pick up the phone

By Loulla-Mae Eleftheriou-Smith, 25 May 12, 09:00

Bartle Bogle Hegarty has created the campaign for Missing People, which is launching its new phone number, 116 000, on International Missing Children's Day today (25 May). It is supported through TV and cinema activity, interactive posters, digital outdoor and print executions. It runs under the strapline ...

Tesco gives ready meals multimillion-pound revamp

By Matthew Chapman, 24 May 12, 12:44

Radio and outdoor activity launched today (24 May). Tesco is relaunching its entire range of ready meals and as well as revamping the recipes, it has also overhauled the packaging. This follows the recent launch of the retailer's Everyday Value own brand range . The first lines to be upgraded ...

AMV's Paul Brazier to chair Campaign Big Awards jury

By Ian Darby, 24 May 12, 10:30

Brazier will head a jury consisting of eight specialist panels that will judge winners by media channels. For the first time, the awards will also present golds for a Campaign Big Agency of the Year in each of the media channels. These are: digital and interactive, direct, film, outdoor, press, radio ...

HP to cut 27,000 jobs in next two years

By Matthew Chapman, 24 May 12, 09:03

augmented reality technology that is becoming prevalent in print and outdoor advertising. The Aurasma ...

Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure

By Sarah Shearman, 24 May 12, 08:30

finds you.' THE CAMPAIGN Internet Explorer 9: online, TV and outdoor Microsoft launched ...

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