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Media Bitch's Diary 15 June
recently reported about a certain footballer's indiscretions at said hotel, Bitch is not sure the title ... in the morning" and promptly went to bed. As Bitch has had so many men run out on her over time, she ... and bucket out in the early hours... 127 hours (without a pee) Now that the Bitch is back (thank ...
Media Bitch's Diary 24 June
gracefully. Surely it s time to renegotiate that WPP contract, my darling? Although, for those of you out ... Out of Here... Bitch is sure that it can t be that bad working at MPG Media Contacts , especially after seeing the urbane CEO Marc Mendoza in action at Media 360, so she was surprised to hear about a ...
Agencies miss out on digital profits
% that was common 18 months ago. Even towards the end of last year, most agency heads agreed that commissions ... already taken action. Nigel Gwilliam, head of digital at the IPA, says: We ve been talking about reducing ...
Media Bitch's Diary 19 March
, and Metro plans an exciting trip for press buyers in June ... was picked out for special attention by his boss Guy Parker at yesterday's (Thursday 18 March) ISBA ... love-in The NABS Big Bash at Battersea Evolution last night (Thursday 18 March) was a media love ... to the stage and enticed about 30 energetic media men to dance with her, including GroupM's chief operating ...
Eyeconomy's Liraz Birnbaum finds LA colourful, vibrant and cool
there in June. ... to the surface. Media agencies In LA, it's all about putting yourself out there, shouting about what you do ... of the world. LA is vast - you could spend a lifetime going out here without ever having to hit the same place ...
Cranmer embarks on a digital mission at Isobar
Isobar's newly appointed chief executive Mark Cranmer tells Media Week about his return ... job after taking a year out of the limelight. He says: "I realised I wasn't getting any better ... learnt a lot." However, Cranmer did keep his hand in during his year out by being contracted on an ad ... was starting out again, he would relish the chance to work abroad. He says: "If I was a young man starting ...
Now is not the time to be afraid of change - just deal with it
"You could do a column about not worrying all the time about the worst happening," said a colleague. ... : "The only thing we have to fear is fear itself." Adam Smith (the 18th Century philosopher, not WPP ... wrote in these pages recently , failing to use new data about changed media consumption patterns will not lead us out of the downturn. We need to cope with anxiety by leading change, not resisting it. Being ...
Eye releases study on neuro effects of outdoor media
Eye, the international out of home advertising company, has released the results of a study looking ... the brain activity of consumers in different out of home environments to create the first neuro imaging ... to have been able to take a look inside consumers minds and measure their emotional responses to out ... treatments have an impact on how consumers think and feel about the brands advertised, and are key ...
Hobbs aims to stay on top of the game
Carat's deputy managing director tells Isabella Piasecka about his new role and outlines why ... -facing to 90 clients and hundreds of media owners, as well as sorting out structures internally. "There's a ... with parent company Aegis Media, is close to bursting point. Although, according to Hobbs, moving out ... . Hobbs was at the forefront of the restructure, completed in June 2006, overseeing the six units in his ...
Q1 weather report shows first fragile signs of spring
, show the media industry could be out of the woods at last. ... the media sector is putting out fragile green shoots. Last Friday, the Office for National Statistics ... that its advertising revenue is on track to leap by 18% in April, on the back of a estimated 8% rise ... but the market has a number of hurdles to jump before the industry can declare itself out of the woods ...
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