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Ocean Outdoor partners with TalkSport for summer sport bulletins
TalkSport, the UTV-owned national station, and outdoor media owner Ocean Outdoor have signed a deal ... Throughout the summer, Ocean Outdoor will show TalkSport-curated sports bulletins on its network ... into text by the TalkSport news team and visualised on Ocean Outdoor's screens, including the new Eastern ... but this is the first such deal TalkSport has signed. It is understood that Ocean Outdoor will receive revenue ...
Hub Digital Networks launches into digital out of home sector
Out of Home and Titan Outdoor. Amscreen acquired Digicom in August 2011. Amscreen manages ... interactivity, engagement and cut-through. According to Q1 figures released by the Outdoor Media Centre, digital now makes up 16.7% of all outdoor revenue. ...
Hiscox becomes first UK brand to use AdCastPlus platform
print advertising, outdoor, digital and TV sponsorship. "The engaging format will promote our brand ...
Metro begins tablet push in London as free Wi-Fi commute looms
The campaign centres around digital outdoor activity, accompanied by print ads in Metro itself and digital ads on the music-streaming audio service, Spotify. The commercial push is designed to get ... such as Apple's iPad. From 4pm today (26 March), ads will run on JCDecaux's Transvision outdoor screens ...
Trend report: Can media help save the high street?
call of failed high-street ventures including outdoor outfitter Blacks, which was eventually saved from ... consistent link. For instance, the last campaign we worked on was print, outdoor, online, but there were ... at JCDecaux, makes the case that the outdoor industry is already ahead of the curve as far as the promotion ...
BrandMAX speaker preview: Kassan looks at the future of media and technology
or as close as we could without trying to boil the ocean measurement that you could use cross platform ...
TalkSport nets O2 for Rugby World Cup
will be running sampling activity and a Q A with Moore. A digital and outdoor campaign will follow in September ...
Future brings in new chair to replace Parry
of outdoor media companies More Group and Clear Channel, and chairman of regional newspaper group Johnston ...
CBS Outdoor and Absolute win Marketing Society Awards
CBS Outdoor and Absolute Radio were the only media owners to be honoured at last night's Marketing ... Outdoor media owner CBS Outdoor won the award for B2B Marketing for its London Long Copy Challenge ... of the campaign, CBS Outdoor used its own sites on the Tube network, summarising books and films into 15 words ... to design 48-sheets. CBS Outdoor beat a "highly commended" campaign by iShares, the exchange traded funds ...
Pip Hainsworth to leave Clear Channel
Pip Hainsworth, the marketing director at Clear Channel Outdoor, is leaving the company in May ... of our annual Ideas seminars, the Outdoor Planning awards, and commissioned many leading research studies ...
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