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Mitchell takes up dual commercial role at Discovery Networks
LONDON - Discovery Networks International has appointed former MTV executive Alden Mitchell to a ... as vice-president, commercial, digital media. In the UK sales role, she will manage the company's distribution negotiations for Discovery content across all platforms. As vice-president, commercial, digital media, she will work with Discovery Networks International's digital teams in London and Silver Springs ...
WPP and NI study tablet ads effectiveness
WPP and Times publisher News International are undertaking a major joint research project aimed ... -through rates and consumer tolerance to volume of ads. Paul Hayes, managing director of News International Commercial, said: "This is the first major piece of research that measures the effectiveness of advertising ... to 325,000. On 1 July, News International and Haymarket, publisher of Media Week, are co ...
Commercial radio reclaims share in Q2
LONDON - Growth in private sector ownership of commercial radio, allied to the increased use ... , Virgin Radio sales director, said: "New owners are bringing fresh thinking to the commercial radio ... The latest set of Rajars shows that commercial radio managed to pull back listening share in Q2 - after the BBC posted a record 56.8% share in Q1 - from 41.1% to 42.4%. National commercial stations ...
CBS Outdoor appoints international marketing director
, to the position of international marketing director, replacing Catherine Gale who has relocated to Switzerland. ... In her new role Reeves will focus on driving the outdoor media owner's insights into audiences ... . As international marketing director, Reeves will lead CBS Outdoor's marketing activity across six European ... of CBS Outdoor International, said: "With invaluable expertise from across the media and technology ...
The Big Tablet Debate: The panel
The experts featuring on the panel at News International's Big Tablet Debate. ... International. Alex Hole, digital commercial director at News international Alex Hole, digital commercial director, News international. Hole is responsible for the commercial activity across News ... , Paris and Munich. The Big Tablet Debate is brought to you by News International and Brand ...
Brand Apart TV lands two international AFP deals
LONDON - Brand Apart Television, the advertiser funded programming specialist, has secured two new ... solutions and content opportunities for international brands and broadcasters alike. Chairman Simon Shaps ... been filmed in association with Saatchi Saatchi New York and explores the wonderful and often ... number of other media agencies and also has programmes in development with other international brands. ...
In Brief
ITV, News Corporation, Ofcom, Telegraph Media Group, Guardian News & Media, Google, UBC Media Group ... at the broadcaster. Previously, she was advertiser development director at WPP-owned Research International. - News ... , the radio production outfit, is to sell its commercial division to Global Traffic Network, the international ... premium-rate calls to TV shows. - Telegraph Media Group and Guardian News & Media are restructuring ...
The Big Digital Debate: How to create value from digital
In the second live debate organised by News International and Haymarket Brand Media, the panel ... than a digital surfer? On 19 November, at London s panoramic Altitude 360, News International ... content platforms. And if fortune favours the brave in this landscape, then News International may have ... International Commercial, asks: What kind of digital research is going to be most relevant? GM: I d like ...
Vevo bolsters UK commercial team
commercial director and ad sales marketing director for the region. ... It has appointed Microsoft's Jonathan Lewen as commercial director, and Carat's Christian Kimberley-Bowen as its ad sales marketing director. Jonathan Lewen has worked at Microsoft Advertising UK since 2009, where he most recently held the role of head of agency sales. Meanwhile, Kimberley ...
Zattoo looks to sign commercial deals
the company is now speaking to all broadcasters about the possibility of formalising a commercial agreement ...
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- Sales Executive, AdMedia
- £20,000-30,000 basic (£30,000-40,000 OTE) UNCAPPED, West End, London
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