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Absolute Radio nets Currys and PC World football deal
will help us take the 'Rock N Roll Football' show to new heights this summer." Follow Daniel Farey-Jones ...
Mindshare retains Unilever media buying in the US
review in individual countries." Follow Daniel Farey-Jones on Twitter @danfareyjones ...
Trading places: this week's people moves
director of client services and strategy. ( Campaign ) Follow Daniel Farey-Jones on Twitter ...
From 1930s 'Brand Man' to today: the evolution of the brand manager
The date is 13 May, 1931. Neil McElroy is writing a memo to his boss, RF Rogan. McElroy has already broken the rules. His memo lasts for three pages, not one. In it (displaying the sexism of his times), he lays out the case for 'Brand Man' (see box, below). His memo features a prescient phrase ...
City & Corporate: The Week in the City
She joins from Natixis Global Asset Management in London, where she oversaw PR activities in Europe, Middle East and North Africa and Asia. Before that, she headed the Asia-Pacific PR team at Dow Jones Indexes in Singapore. Terry Graunke, an equity investment specialist, is joining the board ...
Sun website traffic little moved by Sunday print launch
The Sun's website traffic increased 2.8% in April to 1.53 million average daily browsers, only slightly above its levels before the launch of its Sunday print edition, according to the latest ABC data...
CREATIVE STRATEGY: Greeks employ modern methods to fight for heritage
consultant and a former creative director at Craik Jones ...
Evidon and DoubleVerify integrate privacy and ad verification
Evidon s compliance services makes a great deal of sense for us." Follow Daniel Farey-Jones ...
Most businesses lack effective single customer view, finds survey
they collect data. Follow Daniel Farey-Jones on Twitter @danfareyjones ...
Howard joins Fold7 as planning chief
At Fold7, Howard will oversee planning as well as revamp the agency's positioning. He will work across clients such as Carlsberg and Nike. Howard, the former international planning director at Saatchi Saatchi, launched Johnny Fearless just over a year ago with Neil Hughston and Paul Domenet ...
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