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The Economist develops ad network Ideas People
advertisers able to choose between national, pan-European or global buys. Advertisers are unable to choose ...
Heineken and i launch co-branded app
Heineken and digest national newspaper i are teaming up to launch a hybrid app that gives readers
Progressive Media launches customer publishing company
services title CEO, Progressive Media's portfolio includes New Statesman and the Press Gazette. Press ...
US online advertising spend set to overtake all print and DM
. This compared with 18.7% in the first half of 2008. Elsewhere, Television accounted for 21.9%, press display ...
CBS uses TfL data to target summer revellers
, an increase of 75%, and footfall through stations serving parks increases by 25%. Peter Charlton, national ...
Halliwell quits Carat Direct
years as a marketing executive at national insurer Axa. ...
Standard offers charity version of Eros Card
Company and National Deaf Children's Society. The Eros Charity Card will feature on a dedicated ...
Handscomb to join National Letterbox
-technology sales arm, is leaving the company to join Media Force-owned National Letterbox Marketing. ... Handscomb is to become the general manager of National Letterbox Marketing, a direct marketing company, from 1 December. IPC Innovator forms part of IPC's creative solutions division. As ad director, Handscomb reported to Alison Deas, group advertisement director for IPC central sales. Handscomb was group ...
Regulator appointed for the direct marketing industry
and adverse publicity through a public statement to the national and/or marketing press. The independent ... Authority and a Press Complaints Commissioner, heads a board comprising four industry and four independent ...
MediaCom execs quit to start new direct response agency
how to make more money for their business." Howse joined MediaCom as a press buyer from Publicis ...
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